Image Media Advertising, Inc. v. Illinois Department of Transportation

2021 IL App (1st) 200830-U
CourtAppellate Court of Illinois
DecidedDecember 21, 2021
Docket1-20-0830
StatusUnpublished

This text of 2021 IL App (1st) 200830-U (Image Media Advertising, Inc. v. Illinois Department of Transportation) is published on Counsel Stack Legal Research, covering Appellate Court of Illinois primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Image Media Advertising, Inc. v. Illinois Department of Transportation, 2021 IL App (1st) 200830-U (Ill. Ct. App. 2021).

Opinion

2021 IL App (1st) 200830-U

NOTICE: This order was filed under Supreme Court Rule 23 and is not precedent except in the limited circumstances allowed under Rule 23(e)(1).

SECOND DIVISION December 21, 2021 No. 1-20-0830 ______________________________________________________________________________

IN THE APPELLATE COURT OF ILLINOIS FIRST DISTRICT ______________________________________________________________________________

IMAGE MEDIA ADVERTISING, INC., ) Appeal from the ) Circuit Court of Plaintiff-Appellant, ) Cook County ) v. ) No. 15 CH 2072 ) ILLINOIS DEPARTMENT OF TRANSPORTATION, ) The Honorable ) Celia G. Gamrath, Defendant-Appellee. ) Judge Presiding.

PRESIDING JUSTICE FITZGERALD SMITH delivered the judgment of the court. Justices Lavin and Cobbs concurred in the judgment.

ORDER

¶1 Held: Trial court’s entry of summary judgment in favor of Illinois Department of Transportation is affirmed, where sign erected by plaintiff on the side of a building was not a lawful nonconforming registered sign, and plaintiff was not entitled to the transfer of permit that had been issued to a prior party to erect a sign at the same location.

¶2 The plaintiff, Image Media Advertising, Inc., appeals the trial court’s order granting summary

judgment against it and in favor of the defendant, the Illinois Department of Transportation

(IDOT), and declaring that an illuminated vinyl sign that the plaintiff had erected on the west wall

of a building located at 1223 West Chestnut Street in Chicago was neither a lawfully registered

nor permitted sign under the provisions of the Highway Advertising Control Act of 1971 No. 1-20-0830

(Advertising Control Act) (225 ILCS 440/1 et seq. (West 2020)) and that the plaintiff was not

entitled to the renewal or transfer of a previously-issued permit to erect a sign on the building’s

wall. For the reasons that follow, we affirm the trial court’s entry of summary judgment in favor

of IDOT and against the plaintiff.

¶3 I. BACKGROUND

¶4 Visible to drivers traveling southbound on the Kennedy Expressway, the west wall of the

building at 1223 West Chestnut Street in Chicago has been used for the displaying of

advertisements since at least the early 1960s. As such, it was eligible to be grandfathered as a

lawful nonconforming sign when Congress enacted the Highway Beautification Act of 1965 (23

U.S.C. § 131 et seq. (1970)) and Illinois enacted the Advertising Control Act, which went into

effect on July 1, 1972. See Pub. Act 77-1815 (eff. July 1, 1972). Both of these statutory enactments

were directed at controlling outdoor advertising signs along the Interstate highway system.

¶5 In 1972, the company that then leased the wall for advertising purposes (Foster & Kleiser)

submitted to IDOT an application for the registration of an outdoor advertising sign. This was done

pursuant to section 8 of the Advertising Control Act, which required each existing sign to be

“registered” with IDOT within 90 days of the statute’s effective date. See Ill. Rev. Stat. 1973, ch.

121, § 508. The application described the sign type as a “[p]ainted [w]all.” The application

identified Foster & Kleiser as the “Owner of Sign” and the building’s then-owner as the “Owner

of Land.” IDOT approved the registration as number 1-3520 and issued a registration tag that was

affixed to the wall.

¶6 In 1980, the lease that Foster & Kleiser had to advertise on the wall ended, and the building’s

owner entered into a new lease with Kendon T. Birchard d/b/a Jaguar Company (Jaguar Company)

for use of the building’s west wall “for the purpose of erecting and maintaining advertising signs

-2- No. 1-20-0830

thereon.” The lease further provided that its effectiveness was “subject to Jaguar Company’s

ability to obtain all necessary permits, approvals, or licenses from any and all government units

having jurisdiction over the use of outdoor advertising displays,” and that if Jaguar Company was

“unable to obtain any such necessary permit, approval, or license Jaguar Company shall give notice

to Lessor and this lease shall become null, void, and of no further force or effect.”

¶7 After leasing the right to erect and maintain advertising signs on the building’s west wall,

Jaguar Company apparently did not rely on the sign’s 1973 registration as the legal basis for its

continued maintenance of a sign on the building’s wall. Instead, on March 24, 1980, Jaguar

Company submitted to IDOT an application “for a permit to erect an outdoor advertising sign.” 1

The application described the proposed sign as an “illuminated wall sign,” 77 feet wide and 28

feet tall, 700 feet from the nearest existing or proposed sign, with the vertical supports described

as “wall” and the sign face described as “brick.” The application identified Jaguar Company as the

“Owner of Proposed Sign” and the building’s then-owners as the “Owner of Land.” On June 20,

1980, IDOT approved Jaguar Company’s application and issued permit number 1-1289. It appears

to be undisputed that IDOT approved this application in 1980 despite the fact that the sign did not

satisfy the size or spacing requirements allowable under the statute or IDOT regulations.

¶8 After 1980, Jaguar Company’s lease of the right to advertise on the west wall was extended

from time to time, though 2014. The record includes another written lease from 1994, providing

that Jaguar Company was agreeing to lease the building’s west wall “for the purpose of

maintaining advertising signs thereon, and other appurtenances thereon.” The 1994 lease contained

1 It would appear that Jaguar Company did this to conform with the requirement of section 8 of the Advertising Control Act that, “[u]pon change of sign ownership the new owner of the sign shall notify the Department and supply the necessary information to renew the permit for such sign at no cost within 60 days after the change of ownership. Any permit not so renewed shall become void.” Ill. Rev. Stat. 1979, ch. 121, ¶ 508 (now codified at 225 ILCS 440/8 (West 2020)).

-3- No. 1-20-0830

the same provision as the 1980 lease concerning its effectiveness being subject to “Jaguar

Company’s ability to obtain all necessary permits, approvals, or licenses from any and all

governmental units having jurisdiction over the use of outdoor advertising displays.”

¶9 From the sign’s inception in the 1960s through approximately 2000, the method by which

advertising was displayed on the wall was by painting that advertisement directly onto the brick

wall. At some point in approximately 2000, this method changed. The advertising was no longer

painted directly onto the brick, but instead the advertisement was preprinted onto a vinyl banner

or “substrate” that was affixed or attached to the wall in some fashion. No new permit from IDOT

was obtained when this change occurred.

¶ 10 In 2014, attorneys for the building’s owners notified Jaguar Company that its lease of the

west wall would not be renewed when it expired on November 15, 2014. Accordingly, on

September 16, 2014, the building’s owners entered into a new lease with the plaintiff for the west

wall of the building “for the purposes of erecting, constructing, operating, maintaining, repairing,

replacing, repositioning, altering, improving, supplementing, and illuminating an outdoor

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