Home Buyers Warranty Corporation v. Gentry

CourtDistrict Court, D. Colorado
DecidedOctober 13, 2020
Docket1:20-cv-00395
StatusUnknown

This text of Home Buyers Warranty Corporation v. Gentry (Home Buyers Warranty Corporation v. Gentry) is published on Counsel Stack Legal Research, covering District Court, D. Colorado primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Home Buyers Warranty Corporation v. Gentry, (D. Colo. 2020).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF COLORADO Judge R. Brooke Jackson

Civil Action No. 1:20-cv-00395-RBJ-NRN

HOME BUYERS WARRANTY CORPORATION and HOME BUYERS RESALE WARRANTY CORORATION, and 2-10 HOME BUYERS WARRANTY OF VIRGINIA, INC.,

Plaintiffs,

v.

DEBRA SUE “Debbie” GENTRY, KELLY SUSANNE ROBERSON, ANASTASIA “Stacey” SANTRONI, and KIMBERLY AZPEITIA,

Defendants.

ORDER ON MOTION FOR PRELIMINARY INJUNCTION

Plaintiffs seek to enjoin the four defendants from soliciting or accepting business from certain real estate professionals and brokerages in violation of confidentiality/noncompetition terms in their employment contracts. The motion is granted for the reasons and on the terms set forth in this order. FACTS Home Buyers Warranty Corporation and the two related plaintiff companies (collectively referred to herein as “HBW”) sell warranties to home builders and purchasers of new homes. As relevant to this case, the warranties, essentially insurance policies, provide the homeowner with coverage for unforeseen problems with major appliances and home systems (such as heating, air conditioning, plumbing, electrical) that occur or are discovered after the sale is concluded. The warranties are typically sold to the homeowner on the recommendation of the real estate professional who represented the buyer. Renewals of the warranties, which typically cover a one-year period, are equally, if not more, important sources of revenue to HBW than the original warranty itself. HBW expends substantial effort, including the use of proprietary algorithms, to identify

licensed real estate professionals within a given territory who are the best prospects to whom to market its services. These prospects are ranked in four categories based on the data developed. This information is provided to salespersons whose job it is to market home warranties within their assigned territories. Using the marketing information provided by HBW as well as any personal contacts they might have, the salespersons develop and cultivate relationships with real estate agents (realtors) who will be good sources of referrals of their customers to HBW. In addition to relationships with individual realtors, HBW enters into joint advertising programs with certain real estate brokerages which encourage their realtors to recommend HBW warranties to their customers. HBW considers the identity of these realtors and brokerages, as well as homeowners who have purchased home warranties from HBW, to be among its most

valuable trade secrets. Each salesperson is required to sign a contract, currently entitled “Sales Professional Confidentiality/Non-Competition Agreement” as a condition of employment. In that contract the salesperson agrees, among other things, to protect and not to disclose HBW’s confidential information and trade secrets. Id. at ⁋1.3. The salesperson also agrees “not to solicit any Covered Customer to terminate a relationship or otherwise cease doing business in whole or in part with [HBW] or interfere with any material relationship between [HBW] and any Covered Customer” within a “Restricted Area” during a “Restricted Period.” Plaintiffs’ Ex. 2 at ⁋ 1.6. The following are definitions of the key terms in these restrictions: • “Covered Customer” includes, among others, clients, customers, real estate agents, and real estate brokers. Id. at ⁋1.1.3. • The “Restricted Area” is the geographic area assigned to the salesperson during the one year immediately preceding the termination of employment plus a 25-mile buffer

surrounding that area. • The “Restricted Period” is the 12-month period immediately following the termination of the salesperson’s employment with HBW. Id. at ⁋1.1.4. However, “The running of the period of the applicable restrictions in the above subsections 1.3 through 1.9 shall be automatically tolled and suspended for the duration of any breach by Sales Professions [sic] of the applicable restriction and shall automatically recommence when such breach is remedied or cured.” Id. at ⁋1.10. Defendants Debra Sue (Aitken) Gentry, Kelly Susanne (Roberson) Montgomery, Anastasia (“Stacey”) Santroni and Kimberly Azpeitia were HBW salespersons who signed the

foregoing HBW contracts. Ms. Gentry started with HBW in June 2004; Maryland was her assigned territory. Ms. Montgomery started with HBW in July 2009 and was assigned to Northern Virginia. Ms. Santroni began working for HBW in 1999; her assigned territory at the time she resigned was New Jersey, eastern Pennsylvania, and Delaware. Ms. Azpeitia joined HBW in 2018 and was assigned to Houston, Texas. Ms. Gentry, Ms. Montgomery and Ms. Santroni had become close friends over their years at HBW. According to their hearing testimony, each of them independently decided in late 2019 for a variety of reasons involving perceived mistreatment to leave HBW and take similar positions with Choice Home Warranty, a competitor. Their transition was encouraged by

Carolyn Ricketts, a former HBW employee who was working as the Sales Manager at Choice. Having made this decision, the three women agreed to notify HBW of their decisions and to start with Choice simultaneously on January 2, 2020. In the days preceding their departure each of them emailed themselves various HBW documents. During the hearing each of them provided benign explanations for having done so, but I did not find their explanations to be entirely

credible. Ms. Azpeitia accepted an offer from Choice on January 29, 2020 and resigned from HBW on January 31, 2020. She too sent herself a flurry of emails containing business information related to HBW shortly before she left. She did not know the other three defendants until she met them at Choice. Ms. Azpeitia is unique in another way relevant to this case – prior to joining HBW she had been a salesperson for another company in the same business, OneGuard Home Warranties, and she had sold home warranties on the recommendation of realtors with whom she had developed relationships while at OneGuard. Ms. Ricketts actively encouraged the new arrivals to contact the realtors with whom they worked at HBW and try to get them into the Choice fold. For example, in an email to Ms.

Santroni and Ms. Montgomery sent on their first day, Ms. Rickets listed the “most important thing[s]” for them to do upon arriving at Choice. The first three items on the list were: 1. Call every manager of every office you were working with and let them know – then follow up with an email and a pdf of our brochure. Ask for a face to face meeting and permission to put your new supplies in their office.

2. Call every agent who has been working with you – ditto on above!

3. If you have a spreadsheet of agents with contact info – we can get them entered into our internal system and transferred over to your Constant Contact account. If you don’t – ask every manager for a spreadsheet with their roster – explain that by entered [sic] the agents in now – when they order from us the process will go much quicker.

Plaintiffs’ Ex. 23. The Court does not know the full extent to which the four defendants have solicited the realtors and brokerages with whom they had relationships at HBW since they joined Choice; or the number of sales of Choice home warranties they have made on recommendations of those realtors and brokerages; or the number of HBW homeowner customers who have purchased

Choice warranties rather than renewing HBW warranties. However, there is no doubt that such solicitation and sales have occurred. For example, Ms. Santroni acknowledged that during her first week at Choice she targeted three brokerages with who HBW had advertising programs in place: Rauh & Jones, Patterson Schwartz, and RE/MAX Community. She and Ms. Ricketts met with at least Patterson Schwartz in early January 2020.

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Home Buyers Warranty Corporation v. Gentry, Counsel Stack Legal Research, https://law.counselstack.com/opinion/home-buyers-warranty-corporation-v-gentry-cod-2020.