GS Holistic, LLC v. Nevada Tobacco Distribution

CourtDistrict Court, C.D. California
DecidedJune 23, 2025
Docket2:24-cv-09689
StatusUnknown

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Bluebook
GS Holistic, LLC v. Nevada Tobacco Distribution, (C.D. Cal. 2025).

Opinion

UNITED STATES DISTRICT COURT CENTRAL DISTRICT OF CALIFORNIA CIVIL MINUTES —- GENERAL ‘O’ Case No. 2:24-cv-09689-CAS-JCx Date June 23, 2025 Title GS Holistic, LLC v. Nevada Tobacco Distribution et al

Present: The Honorable CHRISTINA A. SNYDER Catherine Jeang Not Present N/A Deputy Clerk Court Reporter / Recorder Tape No. Attorneys Present for Plaintiffs: Attorneys Present for Defendants: Not Present Not Present Proceedings: (IN CHAMBERS) - MOTION TO DISMISS (Dkt. 21, filed on April 28, 2025) I. INTRODUCTION On November 11, 2024, plaintiff GS Holistic, LLC (“plaintiff’ or “GS”) filed its complaint, alleging three claims for relief against defendants Nevada Tobacco Distribution (“Nevada Tobacco”) and Mushabar Rana (“Rana”) (collectively “defendants”). Dkt. 1 (“Compl.”). In its Complaint, plaintiff alleges the following claims for relief: (1) a Lanham Act claim for federal trademark counterfeiting and infringement, 15 U.S.C. § 1114, against all defendants; (2) a Lanham Act claim for federal false designation of origin, 15 U.S.C. § 1125(a), against all defendants; and (3) direct and contributory infringement of the ‘D817 and ‘D804 patents, against Nevada Tobacco. Id. On April 28, 2025, Rana filed the instant motion to dismiss.’ Dkt. 21 (“Mot.”). On May 12, 2025, plaintiff filed its opposition. Dkt. 26 (“Opp.”). On June 6, 2025, Rana filed his reply. Dkt. 29 (“Reply”).

1 On June 6, 2025, while this motion was pending, Rana and Nevada Tobacco filed a second motion to dismiss which appears to be identical to the first motion. Dkt. 27. The Court will hear argument as to whether this was intended to be a joinder by Nevada Tobacco in the now pending motion, or alternatively, whether it is intended to be a new motion.

UNITED STATES DISTRICT COURT CENTRAL DISTRICT OF CALIFORNIA CIVIL MINUTES — GENERAL ‘Oo’ Case No. 2:24-cv-09689-CAS-JCx Date June 23, 2025 Title GS Holistic, LLC v. Nevada Tobacco Distributionetal =” On June 23, 2025, the Court held a hearing. Having carefully considered the parties’ arguments and submissions, the Court finds and concludes as follows. Il. BACKGROUND Plaintiff alleges that since 2012, it has marketed and sold products including “portable vaporizers and accessories related thereto” using the trademark “G Pen.” Compl. §] 7-8. Plaintiff states that due to the continuous and extensive use of the mark, Grenco Science was granted federal statutory and common law rights to the mark. Id. § 9. In 2016, plaintiff alleges, it assigned all nghts associated with the mark and other marks associated with different products sold to GS, and the assignment was recorded with the United States Patent and Trademark Office. Id. { 10. Plaintiff sets forth a list of the trademarks it owns (collectively the “G Pen Marks”). Id. § 11. Plaintiff alleges that it used the G Pen Marks in commerce throughout the United States continuously since 2016 and that these marks are distinctive to the consuming public and to plaintiffs trade. Id. 4 14. Plaintiff alleges that its marks are exclusive, appear clearly on its products, and that it has spent time, money, and resources developing, advertising, and promoting and protecting these marks. Id. § 15. Plaintiff alleges that its branded products have a higher market value than those of its competitors, and that accordingly, its products are targeted by counterfeiters. Id. {§[ 21-22. Plaintiff alleges that Nevada Tobacco and Rana, Nevada Tobacco’s CEO, “mislead consumers by selling in their stores low grade products that free ride on the goodwill of the G Pen brand, and in turn, [Rana] reap|s] substantial ill-gotten profits.” Id. § 22. Plaintiff states that Rana’s sales result in a “flooding of the marketplace with counterfeit products, which results in lost sales and damages to [plaintiff] and irreparable harm to the G Pen brand’s image.” Id. Plaintiff further alleges that the sale of counterfeit products results in store owners declining to purchase more expensive, legitimate products for sale. Id. 23. Plaintiff alleges that since 2020, it has marketed and sold products using the trademark Stiidenglass, including gravity infuser waterpipes and related accessories. Id. □ 25. Due to continuous and extensive use of the trademark Stiidenglass, plaintiff states that it was awarded federal statutory and common law rights to the mark. Id. § 27. Plaintiff sets forth a list of its federally registered trademarks. Id. ] 28. Plaintiff asserts

UNITED STATES DISTRICT COURT CENTRAL DISTRICT OF CALIFORNIA CIVIL MINUTES — GENERAL ‘Oo’ Case No. 2:24-cv-09689-CAS-JCx Date June 23, 2025 Title GS Holistic, LLC v. Nevada Tobacco Distribution et al

that the Stiidenglass marks are distinctive and exclusive, and that it has worked and spent money to establish this. Id. §[ 31-34. According to plaintiff, consumers are willing to pay more for Stiidenglass products and defendants “mislead consumers by selling in their stores low grade products that take a free ride on the goodwill of the Stiidenglass brand, and in turn, the [d]efendants reap substantially ill-begotten profits.” Id. § 40. Plaintiff alleges that defendants are in the smoke shop business and operate retail stores where they sell water pipes, cigarettes, electronic cigarettes, vaporizers, tobacco, and other smoking-related devices. Id. ] 44. Beginning on an unknown date, plaintiff alleges, defendants “without the consent of GS, have offered to sell and sold, both counterfeit G Pen products and counterfeit Stiindenglass products with the G Pen trademarks and Stiindenglass trademarks, respectively, and without the consent of GS.” Id. § 45. Plaintiff states that defendants, without its consent “have offered for sale reproductions, counterfeits, copies and/or colorable imitations of one or more of the G Pen Marks ... and one or more of the Stiindenglass Marks.” Id. § 46. Plaintiff alleges that defendants have offered these counterfeit, and nearly identical goods for sale, causing confusion in the marketplace. Id. 48-50. Specifically, plaintiff alleges, “on June 9, 2022, GS’s investigator attended [Nevada Tobacco]’s location, which was open to the public, and observed that it had an excess of vaporizers which appeared to display each of the G Pen Marks and an excess of gravity infusers which appeared to display each of Stiindenglass Marks,” though the goods turned out to be counterfeit.” Id. §] 57. On May 9, 2024, the investigator found the same. Id. § 59. Plaintiff alleges that Rana “authorized, directed, and/or participated in [Nevada Tobacco]’s offer for sale, in commerce, of the Counterfeit G Pen Goods and the Counterfeit Stiindenglass Goods.” Id. | 61. Further, plaintiff alleges that Rana’s acts were “a moving, active, and conscious force” behind the infringement of both marks. Id. plaintiff states that the unauthorized sale was committed “under the authority, direction and/or participation of” Rana. Id. § 64. Plaintiff claims that the offer for sale of the counterfeit goods has caused losses and will cause damage to the goodwill and reputation of the marks. Id. § 66. Plaintiff alleges that Nevada Tobacco’s use of the marks 1s likely to cause confusion or deceive customers, that this is done intentionally to confuse customers and aid in the promotion and sale of counterfeit goods, and that the products sold by Nevada Tobacco are inferior. Id. | 67-74. Plaintiff alleges that Nevada Tobacco has offered infringing products for sale, intentionally caused or knowingly

UNITED STATES DISTRICT COURT CENTRAL DISTRICT OF CALIFORNIA CIVIL MINUTES — GENERAL ‘Oo’ Case No. 2:24-cv-09689-CAS-JCx Date June 23, 2025 Title GS Holistic, LLC v. Nevada Tobacco Distribution et al

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GS Holistic, LLC v. Nevada Tobacco Distribution, Counsel Stack Legal Research, https://law.counselstack.com/opinion/gs-holistic-llc-v-nevada-tobacco-distribution-cacd-2025.