Great Expectations Creative Management, Inc. v. Attorney-General

162 Misc. 2d 352, 616 N.Y.S.2d 917, 1994 N.Y. Misc. LEXIS 404
CourtNew York Supreme Court
DecidedJuly 11, 1994
StatusPublished
Cited by3 cases

This text of 162 Misc. 2d 352 (Great Expectations Creative Management, Inc. v. Attorney-General) is published on Counsel Stack Legal Research, covering New York Supreme Court primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Great Expectations Creative Management, Inc. v. Attorney-General, 162 Misc. 2d 352, 616 N.Y.S.2d 917, 1994 N.Y. Misc. LEXIS 404 (N.Y. Super. Ct. 1994).

Opinion

OPINION OF THE COURT

Edward J. Greenfield, J.

"Matchmaker, Matchmaker make me a match. Find me a find, catch me a catch. Matchmaker, Matchmaker look through your book and make me a perfect match.” (Fiddler on the Roof.)

In this country, we believe we have progressed well beyond parentally negotiated marriages and the employment of the services of the matchmaker, marriage broker or "shadchen”. Indeed, in New York, and in many States, marriage brokerage contracts have been held void as against public policy. (Duval v Wellman, 124 NY 156; State of New York v Leifer, 89 Misc 2d 724, 726; Annotation, 72 ALR 1113.) Nevertheless, lonely [354]*354unmarried persons continue to yearn to find their soulmates. They have gone beyond waiting for friends to fix them up, congregating at church socials, participating in community groups or mingling in singles bars (where the consumption of alcohol may be secondary) and flock to dinner clubs, travel groups, singles weekends at resort hotels, and personal ads of greater or lesser originality and candor. The fulfilling of a perceived need inevitably gives rise to commercialization. When various persons and agencies began to provide introductions and matchups between persons of the opposite sex for a fee, many responded, but many of those in the quest became frustrated and disappointed as when some such agencies took undue advantage of the vulnerability of their hope.

In 1971, the Attorney-General of New York backed a new statute to regulate such abuses, explaining: "The Bureau of Consumer Frauds and Protection has received an alarming number of consumer complaints regarding social matching services. Many such services charge as much as $600 for their services. Investigation indicates that this business is fraught with fraud and misrepresentation. Many companies have opened and then quickly closed due to financial difficulties or otherwise after receiving large sums of money from the public. As to companies still in operation consumer complaints fall into general classes: (1) no matches received at all; (2) matches received are totally incompatible.” (Mem of Attorney-General, Feb. 22, 1971, 1971 NY Legis Ann, at 96.)

The New York State Legislature, cognizant of such complaints of abusive conduct and unfulfilled promises, thereupon enacted section 394-c of the General Business Law (eff Sept. 1, 1971). The law places limitations on contracts involving social referral services, limiting the fee that can be charged, requiring that a minimum number of referrals be provided, and calling for the confidentiality of any personal information given.

Plaintiff herein, Great Expectations Creative Management, Inc. (Great Expectations), a videotape dating service, operating successfully in 39 metropolitan areas outside of New York State, is now desirous of commencing operations here, but first seeks a declaratory judgment that its activities would not be subject to General Business Law § 394-c, claiming it does not engage in "social referral services” as defined by the law.

While this may possibly be viewed as an attempt to obtain an advisory opinion (see, Matter of State Indus. [355]*355Commn., 224 NY 13, 16), it is not unreasonable for a party contemplating certain action to seek a declaration of the court before major expenses are incurred or any actual breach or violation of law has taken place. (New York Pub. Interest Research Group v Carey, 42 NY2d 527, 530; Post v Metropolitan Cas. Ins. Co., 254 NY 541.)

CPLR 3001 authorizes the Supreme Court to render a declaratory judgment "as to the rights and other legal relations of the parties to a justiciable controversy.” Involved here is certainly a real dispute involving substantial legal interests, and not a hypothetical state of facts calling for the intellectual exercise of an advisory opinion. The plaintiff should not be required to expend substantial funds, enter into contracts, acquire facilities, hire employees and do advertising before knowing whether it must conform its activities to a regulatory statute, which it challenges both as to scope and validity. (New York Foreign Trade Zone Operators v State Liq. Auth., 285 NY 272; Hearthstone Ins. Co. v Village of Penn Yan, 53 Misc 2d 359.) When there is a genuine controversy as to disputed jurai relations, a declaratory judgment as to future obligations which would enable parties to avoid loss and injury would be appropriate. (Borg v New York Majestic Corp., 139 NYS2d 72.)

Great Expectations, aptly named because of the flutter of hope and anticipation that must be inherent in all its applicants seeking new acquaintances, claims to service over 120,000 members, with gross revenues in excess of $42,000,000. Members are enrolled by it for fees between $1,100 and $2,400. It claims that more than 12,000 couples have married after using its services. It has earned acclaim and gratitude from many who have subscribed. Great Expectations appears to argue that its mission is to make people happy. If, incidentally, in doing so the company providing the service also makes a profit, all the better. Then, even more people will be happy. However, it asserts, it doesn’t "make matches”. It merely makes information available to its members, who then act on their own initiative. Thus, plaintiff argues, in effect, that it is not doing "matching”, but is enabling its members to exercise self-selection. There is really no dispute about the facts. Hence, plaintiff seeks summary judgment as a matter of law, contending alternatively that the statute does not apply to its operations, that the statute is unconstitutionally vague, and that the regulations imposed constitute unconstitutional price control.

[356]*356The method by which plaintiff operates is as follows: After having made a decision to join a company-owned or franchised Great Expectations center for a fee (which is greater than that permitted under General Business Law § 394-c), a new member prepares a personal profile and specifies what he or she is looking for in another person. The new member then has photographs taken and further submits to a five-minute videotape interview. The tape is maintained at the center for perusal by other members, who may select up to five videotapes a day to preview. Upon a member making a determination that he or she (the initiating member) wishes to meet a person whose profile, photograph or videotape is of interest, the initiating member then informs the personnel at the center, who in turn contact the desired person (the recipient member) and invite that person to review the initiating member’s profile, photograph and videotape. If at that point the recipient member is interested in meeting the initiating member, Great Expectations sends the name and telephone number of each member to the other, so they can then make contact with each other and presumably arrange to meet. What follows is up to them, but it cannot go forward without Great Expectations as the intermediary.

Whether the described operations of Great Expectations come within the scope of the regulatory statute does not depend upon whether the particular organization has a sterling reputation or is of the fly-by-night variety marked by the type of fraudulent activities which motivated enactment of the law. Rather, the task of the court is to determine whether the statutory language is broad enough to cover plaintiff’s operations, not its character.

The statute, in subdivision (1), defines its scope: "1.

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Bluebook (online)
162 Misc. 2d 352, 616 N.Y.S.2d 917, 1994 N.Y. Misc. LEXIS 404, Counsel Stack Legal Research, https://law.counselstack.com/opinion/great-expectations-creative-management-inc-v-attorney-general-nysupct-1994.