Equate Media, Inc. v. Disha Suthar

CourtCourt of Appeals for the Ninth Circuit
DecidedNovember 6, 2023
Docket22-55681
StatusUnpublished

This text of Equate Media, Inc. v. Disha Suthar (Equate Media, Inc. v. Disha Suthar) is published on Counsel Stack Legal Research, covering Court of Appeals for the Ninth Circuit primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Equate Media, Inc. v. Disha Suthar, (9th Cir. 2023).

Opinion

NOT FOR PUBLICATION FILED UNITED STATES COURT OF APPEALS NOV 6 2023 MOLLY C. DWYER, CLERK U.S. COURT OF APPEALS FOR THE NINTH CIRCUIT

EQUATE MEDIA, INC., a Nevada No. 22-55681 corporation; BUDGET VAN LINES, INC., a New York corporation; QUOTE RUNNER, D.C. No. LLC, a Wyoming limited liability company; 2:21-cv-00314-RGK-AGR HOME EXPERT, INC., a Nevada corporation, MEMORANDUM* Plaintiffs-Appellants,

v.

DISHA VIRENDRABHAI SUTHAR; VARUNKUMAR SUTHAR; PRIME MARKETING, LLC, a Nevada limited liability company,

Defendants-Appellees,

and

DOES, 1 through 10,

Defendant.

Appeal from the United States District Court for the Central District of California R. Gary Klausner, District Judge, Presiding

Argued and Submitted September 14, 2023 Pasadena, California

* This disposition is not appropriate for publication and is not precedent except as provided by Ninth Circuit Rule 36-3. Before: SCHROEDER, FRIEDLAND, and MILLER, Circuit Judges.

Equate Media, Inc., Budget Van Lines, Inc., Quote Runner, LLC, and Home

Expert, Inc. (collectively, the Katz companies) appeal from the district court’s

order granting judgment as a matter of law to the defendants, Disha Virendrabhai

Suthar, Varunkumar Suthar, and Prime Marketing, LLC, on the Katz companies’

claims for misappropriation of trade secrets and breach of contract. We have

jurisdiction under 28 U.S.C. § 1291, and we reverse and remand with instructions

to reinstate the jury’s verdict.

We review de novo the district court’s grant of judgment as a matter of law.

Dees v. County of San Diego, 960 F.3d 1145, 1151 (9th Cir. 2020). “In ruling on a

motion [for judgment as a matter of law], the court is not to make credibility

determinations or weigh the evidence and should view all inferences in the light

most favorable to the nonmoving party.” Winarto v. Toshiba Am. Elecs.

Components, Inc., 274 F.3d 1276, 1283 (9th Cir. 2001).

1. The district court held that the Katz companies “failed to clearly identify a

trade secret, eliminating any legally sufficient basis for a reasonable jury to have

found that any Plaintiff owned a particular trade secret.” But the Katz companies

presented sufficient evidence to permit the jury to conclude that they possessed

trade secrets in Google ad data. The Google ad data shows the “keywords”—the

search terms near which companies pay to place their ads—that the Katz

2 companies bid on over the years. The Google ad data also includes “conversion

rates” that summarize, for any given keyword, how many users who click on a

Katz advertisement ultimately buy Katz services, as well as “quality scores” that

reflect Google’s assessment of how relevant a particular keyword is to users. The

record shows that the public can discern the keywords on which a company has bid

but that the quality scores and conversion rates are not publicly discernible. The

quality scores and conversion rates are therefore examples of a “formula” or

“compilation” that “[d]erives independent economic value . . . from not being

generally known.” Cal. Civ. Code § 3426.1(d)(1); 18 U.S.C. § 1839(3); see United

States v. Nosal, 844 F.3d 1024, 1042 (9th Cir. 2016) (explaining that “a trade

secret may consist of a compilation of data, public sources or a combination of

proprietary and public sources”).

Weighing the evidence and drawing all inferences in the light most favorable

to the Katz companies, a reasonable jury could have found that the companies

possessed trade secrets in Google ad data. Although the defendants also challenge

the validity of the Katz companies’ other putative trade secrets, they did not seek a

special verdict or otherwise ask the jury to apportion damages among the various

trade-secret theories. See McCord v. Maguire, 873 F.2d 1271, 1273–74 (9th Cir.

1989) (where a general verdict encompasses multiple factual theories, “we will

uphold the verdict if the evidence is sufficient with respect to any of the

3 allegations”). And the evidence of damages the Katz companies suffered was not

tied to each trade-secret theory separately, but to the alleged trade-secret violations

generally. We therefore need not decide whether the Katz companies’ other

putative trade secrets were valid.

2. The defendants urge us to affirm the district court’s entry of judgment on

the alternative ground that the evidence of damages was insufficient as to both the

trade-secret misappropriation and breach-of-contract claims. We decline to do so.

The evidence presented at trial was sufficient to allow a reasonable jury to

conclude that the defendants caused damage to the Katz companies by

misappropriating Google ad data and breaching their employment contracts.

Testimony at trial made clear that the four companies functioned as an ensemble:

The companies routed leads between one another, relied on the same software, and

shared employees. Although other evidence suggested that there were differences

in the companies’ operations, a reasonable jury could nevertheless conclude that

the defendants caused damage to all four Katz companies.

“Once injury has been proven, the fact that damages are not susceptible to

precise measurement does not preclude recovery.” Holland Livestock Ranch v.

United States, 655 F.2d 1002, 1006 (9th Cir. 1981). Instead, “when it clearly

appears that a party has suffered damage a liberal rule should be applied in

allowing a . . . jury to determine the amount, and that, given proof of damage,

4 uncertainty as to the exact amount is no reason for denying all recovery.”

California Lettuce Growers v. Union Sugar Co., 289 P.2d 785, 793 (Cal. 1955);

see also Los Angeles Mem’l Coliseum Comm’n v. NFL, 791 F.2d 1356, 1360 (9th

Cir. 1986). In reviewing the apportionment of damages among various parties,

courts consider whether “there is any evidence which under any reasonable view

supports the jury’s apportionment.” Rosh v. Cave Imaging Sys., Inc., 32 Cal. Rptr.

2d 136, 140 (Ct. App. 1994) (citation omitted); cf. Pfeifer v. John Crane, Inc., 164

Cal. Rptr. 3d 112, 124 (Ct. App. 2013) (“[C]ourts rarely disturb the jury’s

apportionment of fault.”). Although the Katz companies did not provide a precise

breakdown of the damages caused by each defendant to each plaintiff, the evidence

gave the jury a sufficient basis for assessing the fault attributable to each defendant

and inferring that each plaintiff suffered approximately equal harm from the

misappropriation of its trade secrets. The jury also had a sufficient basis for its

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Holland Livestock Ranch v. United States
655 F.2d 1002 (Ninth Circuit, 1981)
Dorothy R. McCord v. John Patrick Maguire
873 F.2d 1271 (Ninth Circuit, 1989)
Pfeifer v. John Crane, Inc.
220 Cal. App. 4th 1270 (California Court of Appeal, 2013)
California Lettuce Growers, Inc. v. Union Sugar Co.
289 P.2d 785 (California Supreme Court, 1955)
Rosh v. Cave Imaging Systems, Inc.
26 Cal. App. 4th 1225 (California Court of Appeal, 1994)
United States v. Nosal
844 F.3d 1024 (Ninth Circuit, 2016)

Cite This Page — Counsel Stack

Bluebook (online)
Equate Media, Inc. v. Disha Suthar, Counsel Stack Legal Research, https://law.counselstack.com/opinion/equate-media-inc-v-disha-suthar-ca9-2023.