Credit Bureau of Dalton, Inc. v. CBS News

332 F. Supp. 1291
CourtDistrict Court, N.D. Georgia
DecidedOctober 8, 1971
DocketCiv. A. 13127
StatusPublished
Cited by3 cases

This text of 332 F. Supp. 1291 (Credit Bureau of Dalton, Inc. v. CBS News) is published on Counsel Stack Legal Research, covering District Court, N.D. Georgia primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Credit Bureau of Dalton, Inc. v. CBS News, 332 F. Supp. 1291 (N.D. Ga. 1971).

Opinion

ORDER

RICHARD C. FREEMAN, District Judge.

This libel action has been submitted to the court on defendant’s motion for summary judgment. A ruling on this motion had been postponed awaiting the Supreme Court’s decision in Rosenbloom v. Metromedia, 403 U.S. 29, 91 S.Ct. 1811, 29 L.Ed.2d 296 (1971). As the parties have fully briefed the application of that case, and others, to the questions presented by this action, the motion for summary judgment is ripe for a ruling.

There are essentially two questions to be resolved in the consideration of this motion. First, do the First and Fourteenth Amendments operate in this fact situation to deny recovery for libel except upon a showing of “actual malice”? Secondly, do the facts presented by plaintiff demonstrate that there is an issue of fact from which the jury could find “actual malice” ? Time, Inc. v. McLaney, 406 F.2d 565 (5th Cir. 1969).

This action arose out of the broadcasting on March 17, 1969, of a segment of the CBS Evening News with Walter Cronkite, in which Mike Wallace, a telecaster, presented an investigation of the practices of credit bureaus around the country. The research and preparation for the program was carried out by Norman Glubok, Associate Producer of CBS News, and the final writing and editing of the script was done by Robert R. Bensly, Producer of CBS News.

In his deposition, Glubok testified that he first conceived of the idea for a telecast dealing with the subject of credit bureau practices in about April, 1968, and that his interest in the subject had been sparked by various newspaper and magazine articles. In preparation for the telecast Glubok testified that he gathered all the written materials on the subject that he could find and that he interviewed the staff of Congressman Gallagher, whose subcommittee was conducting a study of the subject, and spoke with Congressman Gallagher himself as *1293 well. (Glubok Dep., pp. 5-9). Glubok also spoke with individuals who had complained to the news media and to others about credit bureaus. (Glubok Dep., p. 14) In the final stages of his research, Glubok conducted a filmed interview of Mr. John Spafford of the Association of Credit Bureaus. (Glubok Dep., pp. 34-39).

After Glubok had completed the preliminary research, he, with the assistance of Mike Wallace, who was to telecast this segment of the Evening News, conducted an experiment with various credit bureaus; it was the preparation for and the results of this experiment which comprised the bulk of the material used in the actual telecast. 1

Glubok selected a fictitious name, Transitair Systems, to represent a nonexistent company. As was shown in the telecast, this fictitious company was “created” by Wallace’s arranging with a secretarial service in New York to handle the mail and telephone calls for the company and to furnish stationery with the firm’s letterhead.

The next stage in the experiment involved the sending out of twenty (20) identical letters to credit bureaus around the country, randomly selected from an industry directory. Each of the letters requested a credit report on an individual picked at random from local telephone books. The letter said that Transitair Systems was considering granting credit to that individual and requested a credit report. In response to that mailing, ten (10) bureaus sent the requested credit reports. 2 In the second mailing, twenty-eight (28) identical letters requesting full credit reports without explaining that Transitair was considering granting credit were sent out. The individuals whose credit ratings were requested were selected from those who had complained to congressional investigators or others about their credit problems. In this second mailing a letter- was sent to the Credit Bureau of Dalton. As with the first mailing, the responses to these letters were described in the telecast. 3

The program then mentioned that the Credit Bureau of Dalton, in its response, had requested Transitair Systems to sign a contract affirming that Transitair was intending to grant credit and agreeing to keep the information confidential. Credit Bureau of Dalton also inquired as to what kind of a company Transitair Systems was. Glubok signed the contract, using the alias of Norman Clayton, and replied that Transitair was “a systems company.” Upon receipt of the contract, Credit Bureau of Dalton supplied Transitair with the requested credit information on Mr. Paul Stevenson.

In addition to the presentation of the experiment conducted by CBS News and the results thereof, the telecast included commentary read by Wallace and portions of the filmed interview with Mr. Spafford. While Credit Bureau of Dalton does not deny that it supplied defendant with the credit information, it alleges that it was defamed by the juxtaposition of those facts with comments about credit bureau practices. The relevant portions of the telecast are as follows:

GLUBOK: Could anyone who’s interested buy a credit report on anybody?
SPAFFORD: No, sir, they could not. First of all, as I mentioned earlier, they have to be a bona fide creditor, and by that I mean they have to be in the business of extending credit to individual consumers. They go make an application to become a member of the local credit bureau. The local credit *1294 bureau will investigate them to find out that they are in the business of extending credit, and if they find they meet the qualifications of that bureau, they will sign a contract with that individual credit granter. And then, and only then, do they have access to credit information in the files of that bureau.
GLUBOK: Then in your opinion a person down here in Houston couldn’t write to Chicago, for example, and ask for information about some Chicagoan —would he receive that information?
SPAFFORD: No, he would not. He would not.
WALLACE: * * * Under the industry guidelines we should have been told to contact our local New York credit bureau, which- could then have checked out our credentials.
WALLACE: * * * The credit bureau of Dalton, Georgia, asked us to sign a written contract affirming that we were intending to grant credit and agreeing to keep the information confidential. We did so. The letter also asked us to advise what type of company we were. We replied, “We are a systems company.” We mailed that off and within a few days received the credit report that we’d requested. It would seem that signing a written contract is not much of a safeguard; all the client has to do is lie. But seven of the 28 bureaus provided us with credit reports without even that precaution.
GLUBOK: What about your members who violate your rules, who give out information to people who are not entitled to it? Do you have any penalties?

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Buckley v. Esquire, Inc.
344 F. Supp. 1133 (S.D. New York, 1972)
Matus v. Triangle Publications, Inc.
286 A.2d 357 (Supreme Court of Pennsylvania, 1971)
McFarland v. Hearst Corporation
332 F. Supp. 746 (D. Maryland, 1971)

Cite This Page — Counsel Stack

Bluebook (online)
332 F. Supp. 1291, Counsel Stack Legal Research, https://law.counselstack.com/opinion/credit-bureau-of-dalton-inc-v-cbs-news-gand-1971.