Contest Promotions v. City and County of San Francisco CA1/3

CourtCalifornia Court of Appeal
DecidedApril 30, 2021
DocketA157991
StatusUnpublished

This text of Contest Promotions v. City and County of San Francisco CA1/3 (Contest Promotions v. City and County of San Francisco CA1/3) is published on Counsel Stack Legal Research, covering California Court of Appeal primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Contest Promotions v. City and County of San Francisco CA1/3, (Cal. Ct. App. 2021).

Opinion

Filed 4/30/21 Contest Promotions v. City and County of San Francisco CA1/3 NOT TO BE PUBLISHED IN OFFICIAL REPORTS California Rules of Court, rule 8.1115(a), prohibits courts and parties from citing or relying on opinions not certified for publication or ordered published, except as specified by rule 8.1115(b). This opinion has not been certified for publication or ordered published for purposes of rule 8.1115.

IN THE COURT OF APPEAL OF THE STATE OF CALIFORNIA

FIRST APPELLATE DISTRICT

DIVISION THREE

CONTEST PROMOTIONS, LLC, Plaintiff, Cross-defendant and Appellant, A157991 v. CITY AND COUNTY OF SAN (City & County of San Francisco FRANCISCO, Super. Ct. Nos. CPF16514771, Defendant, Cross-complainant CGC15547630) and Respondent.

This is an appeal from judgment in what is essentially a breach of contract case after the trial court granted the motion for summary judgment filed by defendant/cross-complainant City and County of San Francisco (City) and dismissed as moot the cross-motion for summary judgment filed by plaintiff/cross-defendant Contest Promotions, LLC (Contest Promotions). The underlying contract is a settlement agreement entered into by the parties in July 2014 to resolve Contest Promotions’s federal court claims regarding the constitutionality of certain ordinances in the City’s Planning Code that permitted on-site “Business Signs” but prohibited off-site “General Advertising Signs” (hereinafter, Settlement Agreement). Enforcement of these ordinances had resulted in approximately 80 notices of violation for signs erected by Contest Promotions.

1 Shortly after the Settlement Agreement was executed, the City amended its Planning Code definition of Business Sign to, among other things, restrict the permissible dimensions of signs erected on premises at which a number of businesses, services, industries, or activities are conducted, or commodities are sold. Contest Promotions sued for breach of contract, breach of the covenant of good faith and fair dealing, and declaratory relief, alleging the City made an unconditional promise under the Settlement Agreement not to amend the regulatory definition of Business Sign. The City countersued for breach of contract and declaratory relief. Ruling in the City’s favor on summary judgment, the trial court interpreted the Settlement Agreement to permit the City’s postsettlement Planning Code amendment. We agree with this interpretation and affirm the judgment. FACTUAL AND PROCEDURAL BACKGROUND Contest Promotions promotes and operates contests in which prospective contest participants are invited to enter various businesses to complete application materials for promotional sweepstakes. To this end, Contest Promotions erects signs on the exterior building walls of these businesses on which it affixes posters representing that, inside the building, the businesses, commodities, services or other activities depicted on the posters, as well as related prizes, are being sold or offered. A small placard on these signs directs the viewer to enter the building for more information. The City regulates the placement of business-related signage in its territory under its Planning and Building Codes. Generally speaking, article 6 of the San Francisco Planning Code prohibits off-site “General

2 Advertising Signs” but permits on-site “Business Signs.”1 The City initially issued permits to Contest Promotions to erect its signage on buildings throughout the City. However, beginning in 2007, the City issued Contest Promotions about 80 notices of violation on the grounds that its signs violated the ban on General Advertising Signs under article 6. The notices included a demand to obtain a building permit to remove or correct the offending signs, to seek reconsideration, or to face fines accruing at a rate of $1,000 to $2,200 per day. Contest Promotions requested reconsideration of one such notice of violation relating to a sign erected at 1350 Howard Street, and the matter went before an administrative law judge (ALJ). On February 12, 2010, the ALJ issued a decision finding that Contest Promotions’s sign was an illegal off-site General Advertising Sign. Contest Promotions did not seek judicial review of that decision. I. Contest Promotions’s First Federal Lawsuit. On September 2, 2009, before the ALJ’s decision was issued, Contest Promotions sued the City in the United States District Court for the Northern District of California (district court), challenging the constitutionality of the City’s ordinances prohibiting its signage (to wit, sections 602.3 and 602.7). (See Contest Promotions, LLC v. City & County of San Francisco (N.D.Cal. May 10, 2010, 3:09-cv-04434-SI) 2010 U.S.Dist. Lexis 56088.)

1 In 2002, San Francisco voters passed Proposition G, banning new general advertising signs within city limits, but did not affect the legality of on-site signs, which are permissible so long as the owner acquires a permit from the City. This ban was codified in section 611, subdivision (a) of the San Francisco Planning Code. Unless otherwise stated, all citations herein are to the San Francisco Planning Code.

3 In 2010, the district court granted preliminary injunctive relief to Contest Promotions after finding that it had raised viable constitutional arguments, including that the language in section 602.3 defining “Business Sign” was unconstitutionally vague.2 (See Contest Promotions, LLC v. City & County of San Francisco, supra, 2010 U.S.Dist. Lexis 56088.) The Ninth Circuit affirmed this ruling in a nonpublished decision. (Contest Promotions, LLC v. City of San Francisco (2011) 429 Fed.Appx. 669, 670.) II. Settlement Negotiations and Agreement. Beginning in 2013, the parties negotiated a resolution of their signage dispute. After much back and forth, in early 2014, the parties’ agreement was memorialized in the Settlement Agreement. A. Overview of the Settlement Agreement. Pursuant to paragraph 1 of the Settlement Agreement, the City agreed to recognize Contest Promotions’s signs as Business Signs for purposes of the Planning Code and its permitting process so long as the signs conformed to all requirements applicable to Business Signs under article 6 of the Planning Code. Contests Promotions, in turn, agreed under paragraph 2(a) to submit permit applications to the Planning Department for each of its existing signs within 270 days of the Settlement Agreement’s operative date. Contest Promotions also agreed under paragraph 9 to pay the City a total of $375,000

2 The then-current version of section 602.3 defined “Business Sign” as “ ‘[a] sign which directs attention to a business, commodity, service, industry, or other activity which is sold, offered, or conducted, other than incidentally, on the premises upon which such sign is located, or to which it is affixed.’ ” In ruling on the City’s motion for judgment on the pleadings, the district court found that Contest Promotions had alleged sufficient facts to state claims for unconstitutionality based on unbridled discretion and vagueness with respect to the phrase “other than incidentally.” (Contest Promotions, LLC v. City & County of San Francisco, supra, 2010 U.S.Dist. Lexis 56088 at pp. *11–*12, *15–*17, italics added by Contest Promotions.)

4 (consisting of $150,000 paid within five days of the Settlement Agreement’s operative date plus 24 monthly payments of $9,375 starting 30 days after its operative date.)3 Within 10 days after Contest Promotions’s payment of the initial $150,000 amount, the parties agreed to file a stipulation for dismissal of the federal lawsuit in its entirety, and Contest Promotions agreed to withdrawal of its pending requests for reconsideration. Further, the parties agreed in paragraph 15 that the “Settlement Agreement shall be construed as a whole in accordance with its fair meaning and in accordance with the laws of the State of California.” B.

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Bluebook (online)
Contest Promotions v. City and County of San Francisco CA1/3, Counsel Stack Legal Research, https://law.counselstack.com/opinion/contest-promotions-v-city-and-county-of-san-francisco-ca13-calctapp-2021.