Ciccio v. SmileDirectClub, LLC

District Court, M.D. Tennessee·Decided July 22, 2022·No. 3:19-cv-00845·Unknown

Opinion

UNITED STATES DISTRICT COURT MIDDLE DISTRICT OF TENNESSEE NASHVILLE DIVISION

DR. JOSEPH CICCIO et al., ) ) Plaintiffs, ) ) v. ) Case No. 3:19-cv-00845 ) Judge Aleta A. Trauger ) SMILEDIRECTCLUB, LLC et al., ) ) Defendants. )

MEMORANDUM & ORDER On June 22, 2022, the defendants filed a Motion for Review of Nondispositive Orders of Magistrate Judge (Doc. No. 358), to which the plaintiffs have filed a Response (Doc. No. 365). On June 30, 2022, the defendants filed a second Motion for Review of Nondispositive Magistrate Judge Order (Doc. No. 360), to which the plaintiffs have filed a Response (Doc. No. 368). For the reasons set out herein, both motions will be denied. I. BACKGROUND Defendant SmileDirectClub, LLC (“SmileDirect”) sells plastic dental aligners as an alternative to conventional orthodontics. The plaintiffs are orthodontists and orthodontic practices who allege that they have been harmed by SmileDirect’s use of deceptive marketing to entice potential customers away from more traditional treatments. The parties are in discovery, for which a Special Master has been appointed. That discovery has been bifurcated into a stage focused on class certification and a later stage focused on the merits, and the case is currently in the first of those two stages. The defendants seek review of the Magistrate Judge’s determinations regarding two sets of discovery requests: (1) the Magistrate Judge’s decision not to require the plaintiffs to produce certain information regarding the geographic markets of their clinics; and (2) the Magistrate Judge’s decision to compel the production of certain documents that the defendants assert to be privileged. Each of those decisions was considered in the first instance by the Special Master, then

unsuccessfully challenged by the defendants before the Magistrate Judge. The defendants now argue that both the Special Master and Magistrate Judge erred. A. The Geographic Market Requests The defendants “respectfully request that the Court compel responses to Interrogatory No. 6 (seeking zip codes of Entity Plaintiffs’ patients), Interrogatory No. 12 (asking Provider Plaintiffs to identify the geographic boundaries of the consumer market for their traditional orthodontic services)[,] and to Request for Production No. 34 (seeking documents that identify or describe that same consumer market).” (Doc. No. 358 at 1–2.) In rejecting those requests, the Special Master wrote:

At this stage of the litigation—which is focused on class discovery—it is unclear how any of the requested information is relevant to the issue of class certification. Whether Provider Plaintiffs draw patients from 1 mile or 2 miles or some other radius does not seem to bear on the issue of whether or not a class should be certified and whether or not any of the Provider Plaintiffs would be an appropriate class representative. The Defendants have, on more than one occasion, requested ZIP code data for the Provider Plaintiffs. But nothing in the parties’ briefing or the Defendants’ explanation for why they required that data at the certification stage at the December 8, 2021, hearing was compelling. Accordingly, Defendants’ requested relief concerning Interrogatory Nos. 6 and 12 and RFP No. 34 is DENIED.

(Doc. No. 317 at 9.) The defendants appealed the Special Master’s conclusion to the Magistrate Judge, who overruled their objections. Regarding the request for general information about geographic consumer markets embodied in Interrogatory No. 12 and Request for Production No. 34, the Magistrate Judge wrote: The Court finds no abuse of discretion in the Special Master’s ruling. First, the Special Master highlighted the failure of Defendants to provide any compelling argument, either in their briefing or during a December 2021 hearing on the issue, that the discovery currently sought has any bearing on class certification. (Docket No. 317 at 9.) Additionally, while Defendants contend that the information they seek is relevant to class certification because it would demonstrate whether the purported class has in fact suffered the harm alleged by Provider Plaintiffs (Docket No. 322 at 5-7), Provider Plaintiffs note that Defendants already know the locations of Provider Plaintiffs’ practices—and thus the approximate scope of their consumer markets—and can therefore make any geographic argument against class certification based on such information. (Docket No. 328 at 4.)

Moreover, Provider Plaintiffs’ responses to Interrogatory No. 12 and Request for Production No. 34 indicate that they are not currently in possession of any “surveys, studies, reports, or data” identifying the geographic boundaries of any relevant consumer market. (Docket No. 328 at 1-2.) And as discussed by the Special Master, Provider Plaintiffs remain obligated to supplement these discovery responses if any relevant documents are produced or discovered during the ongoing course of litigation. (Docket No. 317 at 7-8.) For all of these reasons, the Court finds no basis on which to conclude that the Special Master abused his discretion.

Accordingly, Defendants’ Objection (Docket No. 322) is OVERRULED.

(Doc. No. 352 at 2–3.) Regarding the request for patient zip codes in Interrogatory No. 6, the Magistrate Judge wrote: Defendants object . . . to the portion of the Special Master’s order prohibiting them from propounding one particular interrogatory—identified as Interrogatory No. 6— which asks the Provider Plaintiffs to identify the zip codes of each of their patients. (Docket No. 327 at 1.) However, in lieu of new arguments as to why the Special Master’s decision should be reversed, Defendants “refer to and incorporate as if fully stated here” the objection and accompanying brief they previously filed in response to a separate Special Master order, found at Docket No. 317, which prevented Defendants from obtaining information relating to Provider Plaintiffs’ “geographic markets.” (Docket No. 327 at 1; Docket No. 322 at 1.) The similarity in these discovery requests ostensibly forms the basis of Defendants’ decision to forego additional briefing in connection with the instant objection. The Court certainly appreciates Defendants’ efforts to avoid rehashing prior arguments. By the same token, however, the Court sees no reason to depart from its prior ruling on Defendants’ objection to the Special Master order regarding Provider Plaintiffs’ geographic markets, found at Docket No. 352. For the same reasons articulated in that order entered on June 8, 2022, the Court will overrule Defendants’ objections to the Special Master order here.

(Doc. No. 353 at 2.) In keeping with their approach to the zip code issue before the Magistrate Judge, the defendants have not filed any fresh briefing explaining why the Magistrate Judge’s determinations were supposedly erroneous. Rather, the defendants merely argue that, “[f]or the reasons stated in Defendants’ prior briefing (see ECF No. 317; ECF No. 322; ECF No. 327), which is adopted and incorporated herein by reference, allowing Plaintiffs [to] avoid substantively responding to these three requests is clearly erroneous and contrary to law.” (Doc. No. 358 at 1.) As the Magistrate Judge noted, however, the most recent of those three incorporated-by-reference filings merely “refer[s] to and incorporate[s]” the earlier two for the purpose of extending their arguments to Interrogatory No. 6. (Doc. No. 327 at 1.) B. The Privilege Claims In the defendants’ second Motion for Review—which, unlike the prior one, is supported by its own briefing—the defendants “respectfully request that the Court overturn the Magistrate Judge’s Order requiring production of” documents reflecting “certain communications with the U.S. Food & Drug Administration Third Party Review Group, Ian Kitching, MRC-X, and Knoell USA.” (Doc. No.

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