CarGuard Administration Incorporated v. National Administrative Service Company LLC

District Court, D. Arizona·Decided June 10, 2022·No. 2:21-cv-01037·Unknown

Opinion

WO

CarGuard Administration Incorporated, No. CV-21-01037-PHX-SMB

Plaintiff, ORDER

v.

Dimension Service Corporation, et al.,

Defendants. Pending before the Court is Defendants Affordable Auto Protection, LLC (“Affordable”) and Gustav Renny’s Joint Motion to Dismiss Second Amended Complaint (the “Motion”). (Doc. 55.) These Defendants move to dismiss the Second Amended Complaint (“SAC”) pursuant to Federal Rule of Civil Procedure 12(b)(2), (5) and (6). The Court has read and considered the Motion, response, and reply and will grant in part and deny in part the Motion. Plaintiff, CarGuard Administration Incorporated (“CarGuard”), is an administrator of vehicle service contracts (“VSC”). (Doc. 46 ¶ 19.) CarGuard owns valid and subsisting common law rights to the CARGUARD mark. (Id. ¶ 24.) Plaintiff alleges that Defendant AAP and Pelican are owned and operated by Defendant Renny. (Id. ¶ 10.) The SAC alleges that on October 15, 2020, Trevor Smith, the President of CarGuard, met with Renny and his business associate in Newport Coast, California. (Id. ¶ 50.) The purpose of the meeting was to see whether CarGuard was interested in partnering with Renny and his business associate. (Id. ¶ 51.) Smith told Renny and his business associate that CarGuard was not interested at the conclusion of the meeting. (Id. ¶ 52.) On March 12, 2021 at 10:54 AM, Plaintiff alleges that Charles Gonzales, a CarGuard employee located in Arizona, received an automated, pre-recorded telephone call that stated it was calling about Gonzales’ expired automotive warranty. (Id. ¶ 53.) The call provided a means to talk with a live representative, and Gonzales followed that path. (Id. ¶¶ 56–57.) When he was connected with a live person, he asked who was selling the VSC, and the caller responded “CarGuard.” (Id. ¶¶ 59–60.) Gonzales purchased a VSC over the phone by giving his credit card information. (Id. ¶¶ 62–64.) Gonzales later called the customer service number provided and requested a copy of the relevant documents. (Id. ¶ 65.) At some point, Gonzales received a confirmation email with a “specimen copy of the contract.” (Id. ¶ 66.) The payment confirmation indicated it was “A Message from AAP” and identified AAP as the entity to which the payment was made. (Id. ¶ 75.) Gonzales also received a copy of the VSC application which identified AAP as the seller. (Id. ¶ 81.) Plaintiff alleges that AAP and Pelican both do business as AAP. (Id. ¶ 84.) Plaintiff also allege that Defendants misrepresented who they were when they used the name CarGuard in the phone call and further misrepresented that their services were affiliated with CarGuard by using the phrase “Car Guard Select” in the footer of their VSC applications and contracts. (Id. ¶¶ 86, 90.) Plaintiff’s SAC brings claims for trademark infringement, defamation, unfair competition, and related claims against Defendants Renny and Affordable Auto Protection, LLC, among other Defendants, arising out of the scheme described above. The SAC also brings claims for contributory trademark infringement and unfair competition, vicarious trademark infringement, and unfair competition against Defendant Renny only. (Id. ¶¶ 112–123.) Specifically, with regard to Renny, the Plaintiff alleges that Renny knew that CarGuard operated under the CarGuard trademark and, with full knowledge of CarGuard’s trademark rights, directed others to solicit customers by telephone under the false pretense that the calls were originating from CarGuard. (Id. ¶¶ 113–14.) The SAC also alleges that Renny is the registered agent, officer, director, and principle of AAP. (Id. ¶ 117.) The gist of Defendants Affordable and Renny’s Motion is that Plaintiffs are suing the wrong company. Plaintiff has alleged that Affordable was doing business as “AAP.” Affordable claims—and offers a self-serving affidavit by Renny—that is does not do business as “AAP.” A. Rule 12(b)(5) Rule 12(b)(5) allows a party to move to dismiss claims against it for insufficient service of process. Fed R. Civ. P. 12(b)(5). “A federal court is without personal jurisdiction over a defendant unless the defendant has been served in accordance with Fed. R. Civ. P. 4.” Travelers Cas. & Sur. Co. of Am. v. Brenneke, 551 F.3d 1132, 1135 (9th Cir. 2009) (citation omitted). While “Rule 4 is a flexible rule that should be liberally construed so long as a party receives sufficient notice of the complaint[,]” Whidbee v. Pierce Cty., 857 F.3d 1019, 1023 (9th Cir. 2017), “neither actual notice nor simply naming the defendant in the complaint will provide personal jurisdiction” absent substantial compliance with its requirements. Benny v. Pipes, 799 F.2d 489, 492 (9th Cir. 1986). The serving party bears the burden of establishing the validity of service. Brockmeyer v. May, 383 F.3d 798, 801 (9th Cir. 2004). Affordable does not actually argue that service was insufficient but argues that they should not have been served in the first place because they are not “AAP.” The Affidavit of Service, (Doc. 28), shows that Affordable was properly served. Thus, the Court rejects this argument. B. Rule 12(b)(2) Prior to trial, a defendant may move to dismiss the complaint for lack of personal jurisdiction. Data Disc, Inc. v. Systems Tech. Assocs., Inc., 557 F.2d 1280, 1285 (9th Cir. 1977); Fed. R. Civ. P. 12(b)(2). Plaintiffs bear the burden of establishing personal jurisdiction. Ziegler v. Indian River Cty., 64 F.3d 470, 473 (9th Cir. 1995). Where the motion is based on written materials rather than an evidentiary hearing, “the plaintiff need only make a prima facie showing of jurisdictional facts.” Sher v. Johnson, 911 F.2d 1357, 1361 (9th Cir. 1990). In determining whether the plaintiff has met this burden, uncontroverted allegations in the plaintiff’s complaint must be taken as true, and “conflicts between the facts contained in the parties’ affidavits must be resolved in [the plaintiff’s] favor for purposes of deciding whether a prima facie case for personal jurisdiction exists.” AT & T v. Compagnie Bruxelles Lambert, 94 F.3d 586, 588 (9th Cir. 1996). “When no federal statute governs personal jurisdiction, the district court applies the law of the forum state.” Freestream Aircraft (Bermuda) Ltd. v. Aero Law Grp., 905 F.3d 597, 602 (9th Cir. 2018). Arizona exerts personal jurisdiction to the “maximum extent permitted by the Arizona Constitution and the United States Constitution.” Ariz. R. Civ. P. 4.2(a); see also A. Uberti and C. v. Leonardo, 892 P.2d 1354, 1358 (Ariz. 1995) (analyzing personal jurisdiction in Arizona under federal law). Therefore, the analyses of personal jurisdiction under Arizona law and federal due process are the same. Schwarzenegger v. Fred Martin Motor Co., 374 F.3d 797, 800–01 (9th Cir. 2004). “The inquiry whether a forum State may assert specific jurisdiction over a nonresident defendant focuses on the relationship among the defendant, the forum, and the litigation.” Walden, 571 U.

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CarGuard Administration Incorporated v. National Administrative Service Company LLC, (D. Ariz. 2022).

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