Brown-Forman Corp. v. Sims Wholesale Co, Inc

457 S.E.2d 426, 20 Va. App. 423, 1995 Va. App. LEXIS 453
CourtCourt of Appeals of Virginia
DecidedMay 23, 1995
Docket0304944
StatusPublished
Cited by3 cases

This text of 457 S.E.2d 426 (Brown-Forman Corp. v. Sims Wholesale Co, Inc) is published on Counsel Stack Legal Research, covering Court of Appeals of Virginia primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Brown-Forman Corp. v. Sims Wholesale Co, Inc, 457 S.E.2d 426, 20 Va. App. 423, 1995 Va. App. LEXIS 453 (Va. Ct. App. 1995).

Opinion

BRAY, Judge.

Brown-Forman Corporation (Brown-Forman), a winery, sought to terminate distribution agreements with certain wholesalers (wholesalers) of its products in accordance with the provisions of the Wine Franchise Act, Code §§ 4.1-400, et seq. (the Act). Wholesalers challenged the termination as a violation of the Act and petitioned the Virginia Alcoholic Beverage Control Board (the Board) for relief. See Code §§ 4.1-407, -409. A panel designated by the Board ruled that termination of such agreements was permitted by the Act only for “wholesaler deficiency” or “situations of like character,” circumstances not proven by Brown-Forman. On appeal by Brown-Forman to the Board, the Board adopted the panel decision. Brown-Forman sought judicial review pursuant to the Virginia Administrative Process Act, Code § 9-6.14:1, et seq.

The trial court disagreed with the Board’s construction of the Act but reached the same result, concluding that BrownForman had failed to establish “sufficient good cause to terminate.” Before this Court, Brown-Forman contends that the evidence justified termination as a matter of law. Although we concur in the trial court’s construction of the Act, we reverse the disposition and remand the proceeding to the Board for reconsideration of the issue of good cause.

The parties proceeded by “Stipulated Facts.” Wholesalers distributed several “brands of ... wines” within “established territories” throughout the Commonwealth under exclusive agreements with Brown-Forman, as supplier/winery. See Code § 4.1—404. Incidental to a “major reorganization of its sales organization,” Brown-Forman determined that marketing of its products by “fewer wholesalers over broader geo *427 graphical areas” would increase “market penetration, sales ... and profits for both Brown-Forman and [its] wholesalers” and, therefore, “view[ed] consolidation from eighteen [Virginia] wholesalers ... to four as a material benefit” to “its own economic ... interest.” Accordingly, Brown-Forman terminated existing distribution agreements with wholesalers, intending to thereafter “appoint and contract” with “fewer wholesalers over broader geographic areas.” See Code § 4.1-407.

The parties agreed that Brown-Forman’s decision was not prompted by the “deficiency” of any wholesaler but, rather, a “good faith exercise” of Brown-Forman’s “business judgment,” calculated to promote its “self interest.” Consequently, the parties stipulated that “the sole issue presented ... is whether the good faith exercise of business judgment by [Brown-Forman], absent any evidence of deficiency in the performance of the [wholesalers], is ‘good cause’ pursuant to the [Act] for [Brown-Forman] to terminate unilaterally its agreements with [wholesalers].”

The Wine Franchise Act regulates the business relationship of the parties, as winery and wholesaler, through a comprehensive statutory scheme intended:

1. To promote the interests of the parties and the public in fair business relations between wine wholesalers and wineries, and in the continuation of wine wholesalerships on a fair basis;
2. To preserve and protect the existing three-tier system for the distribution of wine ...;
3. To prohibit unfair treatment of wine wholesalers by wineries, promote compliance with valid franchise agreements, and define certain rights and remedies of wineries in regard to cancellation of franchise agreements with wholesalers;
4. To establish conditions for creation and continuation of all wholesale wine distributorships____

*428 Code § 4.1—400. The Act “shall be liberally construed and applied to promote [these] underlying purposes and policies.” Id.

In furtherance of such “purposes and policies,” the Act permits a winery to terminate an agreement with a wholesaler only upon “good cause,” Code § 4.1-406, and in accordance with Code § 4.1-407. 1 Id. Unless expressly excused by statute, Code § 4.1—407(F), a winery must provide a wholesaler timely written notice of its intention to terminate an agreement which “state[s] all the reasons” for such action. Code § 4.1-407(A). Thereafter, the wholesaler is assured an opportunity to rectify the “condition” cited by the winery, if possible. Code § 4.1-407(B). If the “reason relates to a condition which may not be rectified by the wholesaler,” or remediation is in dispute, the wholesaler may request a hearing before the Board to determine if the winery acted upon “good cause.” Code §§ 4.1-407(C), -407(D).

In a proceeding before the Board on this issue, “the winery shall have the burden of proving the existence of good cause.” Code § 4.1-407(E). The statute specifies that “[g]ood cause shall not include the sale or purchase of a winery,” a transaction governed by Code § 4.1-405, but expressly “shall include,” though “not limited to,” several enumerated circumstances, termed “wholesaler deficiencies” by the parties, none of which occurred in this instance. Code § 4.1-406 (emphasis added). Termination without the requisite “good cause” may result in reinstatement of the agreement or in payment by the winery to the wholesaler of “reasonable compensation for the value of [the] agreement” determined in accordance with the statute. Code § 4.1-409.

In addressing the instant dispute on the stipulated facts, the Board, by reference to the earlier panel decision, concluded that “[t]he act contains no language that permits a winery’s unilateral cancellation of agreements with wholesalers in order *429 to consolidate its distributors and to enhance its economic interests in the absence of wholesaler deficiency ” (emphasis added). Applying the doctrine of ejusdem generis, the Board concluded that the several specific examples of “good cause” set forth in Code § 4.1-406 manifested a legislative intent to permit termination only upon wholesaler deficiency and “situations of like character,” irrespective of Brown-Forman’s “self interest.”

On judicial review, the trial court concluded that the Board’s construction was unduly restrictive and that statutory “ ‘good cause’ does not require in every instance a showing of wholesaler deficiencies.” The court reasoned that the specific statutory exclusion from “good cause” of “one situation” not involving wholesaler deficiency, the sale or purchase of a winery, “suggests that there are ... actions by the winery which could” constitute statutory good cause, although unrelated to wholesaler deficiency. Nevertheless, the trial court determined that the “business judgment exercised by BrownForman in this case ..., without more[,] ... is not sufficient ‘good cause’ under the statute” and affirmed the decision of the Board. (Emphasis added.)

Judicial review of “[a]ll proceedings under [the Act] shall be held in accordance with the Virginia Administrative Process Act (§ 9-6.14:1 et seq.).” Code § 4.1—410; see Code § 9-6.14:16.

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Bluebook (online)
457 S.E.2d 426, 20 Va. App. 423, 1995 Va. App. LEXIS 453, Counsel Stack Legal Research, https://law.counselstack.com/opinion/brown-forman-corp-v-sims-wholesale-co-inc-vactapp-1995.