ATALIG, Justice:
An undefined group of L0891 waitresses (“plaintiffs”) appeals from a trial court dismissal of its claims for defamation and false light invasion of privacy against Marshall Santos (“Santos”) and his employer, Guam Publications, Inc., doing business as Pacific Daily News (“PDN”).
We hold that the plaintiffs failed to allege sufficient facts supporting either claim against Santos and PDN (collectively “defendants”), and affirm the dismissal under Com. R. Civ. P. 12(b)(6).
ISSUES PRESENTED AND STANDARDS OF REVIEW
I. Whether the trial court erred in applying the rules of the common law as expressed in the Restatement;
II. Whether the trial court erred in dismissing the claim for defamation under Com. R. Civ. P. 12(b)(6) for failure to allege sufficient facts showing that statements were made “concerning” any individual plaintiff, under Restatement (Second) of Torts [hereinafter TORTS] §§ 558, 564A (1977);
III. Whether the trial court erred in dismissing the claim for false light invasion of privacy under Com. R. Civ. P. 12(b)(6) for failure to allege sufficient facts showing that statements were made “concerning” any individual plaintiff under Torts §§ 564A, 652E.
Whether the trial court erred in applying the common law is a legal question reviewable de novo. See Yoo v. Quitugua, 4 N.M.I. 120, 122 (1994).
The propriety of a dismissal for failure to state a claim is also reviewed de novo. See Govendo v. Micronesian Garment Mfg., Inc., 2 N.M.I. 270, 283 (1991). For purposes of a Com. R. Civ. P. 12(b)(6) motion, we view “the complaint in the light most favorable to the plaintiff[s].” Cepeda v. Heftier, 3 N.M.I. 121, 127-28 (1992) (citing Govendo, 2 N.M.I. at 283)). All well-pled facts will be taken “as true” and reasonable inferences shall be drawn therefrom. In re Adoption of Magofna, 1 N.M.I. 449, 454 (1990).2
[180]*180FACTUAL AND PROCEDURAL BACKGROUND
The eighty-nine named plaintiffs are Filipina waitresses working in bars and karaoke clubs located in the Commonwealth of the Northern Mariana Islands (“CNMI”). On My 10, 1992, PDN published an article, written by PDN reporter Santos, entitled Prostitution in CNMI Called Health Threat (“article”).3 The article stated, in pertinent part:
[Richard Ceyzyk said] “[w]e know that prostitution is a growing industry. Many of the bars have just gone whole hog in this industry .
The [World Health Organization] report stated that when the study was conducted in December and January, there were 113 bars, massage parlors and karaoke clubs on Saipan that served as points of contact for prostitution.
Ceyzyk . . . estimated that there are now about 125 of these establishments, each having at least 25 female prostitutes, which adds up to about 3,125 prostitutes on an island of fewer than 50,000 people.
Most of the prostitutes are Filipinos, with a sprinkling of Koreans, Chinese and Thais. They are contract workers who enter the commonwealth as waitresses, and their average length of stay is from one to two years.
Ceyzyk said many married island men go into these parlors, and if there is an HIV-infected person among the commercial sex workers, and the men refuse to use condoms, then the infection will spread ....
What further complicates matters for CNMI public health officials is that some prostitutes perceive HIV and AIDS as their fate, Ceyzyk said.
“They say, ‘Well, I’m a prostitute, and if I die of a sexually transmitted disease, then it’s my fate,”’ [Ceyzyk] said. . . .
Practically all of the women live in barracks, most of which are located in secluded parts of the island. Ceyzyk said most lack televisions and radios, and the women do not read newspapers. Consequently, education and awareness about sexually transmitted diseases through advertising is ineffective.
Id. at 1, 4.
On July 27, 1992, the plaintiffs filed a complaint against the defendants and Richard Ceyzyk alleging that the article was defamatory as to them. The complaint was amended on September 18, 1992, to include a second cause of action for false light invasion of privacy.
The plaintiffs alleged in the amended complaint that the statements were defamatory and that “[e]ach of the Plaintiffs herein were sufficiently identified in the . . . article as persons engaged in prostitution.”4 They further alleged that “[e]ach of the defamatory statements was understood by members of the public to impute to the Plaintiffs as a whole and to each individual Plaintiff serious sexual misconduct . . . [and t]he article was widely published in the Commonwealth and those who read the article understood it to apply to the Plaintiffs.” Finally, they averred that the statements were false, that the defendants’ conduct was tantamount to gross and reckless negligence, and that they suffered loss of reputation and mental suffering as a result of the article.5
As to their claim for false light invasion of privacy, the plaintiffs realleged the above allegations and averred that “[t]he statements . . . portrayed Plaintiffs and each of them in a false light by describing them as prostitutes . . . ,”6 They also asserted that “[e]ach of the false statements was understood by members of the public to [181]*181impute to the Plaintiffs serious sexual misconduct . . . and those who read the article understood it to apply to the Plaintiffs.”7
The plaintiffs prayed for general damages of no less than $10,000 each, punitive damages, attorney fees and costs, and “other relief’ the court deemed appropriate.
On October 9, 1992, the defendants jointly filed a motion to dismiss for failure to state a claim, pursuant to Com. R. Civ. P. 12(b)(6).8 On December 3, 1992, the trial court dismissed both claims against the defendants under that rule for failure to allege sufficient facts showing that the article was “concerning” any individual plaintiff in the group.9 The plaintiffs timely appealed.
DISCUSSION
The plaintiffs contend that the trial court should not have applied Restatement provisions to their claims for defamation and false light invasion of privacy. First, they argue that Article I of the CNMI Constitution provides for a cause of action for defamation, and therefore precludes the application of the rules of common law as expressed in the Restatements to that claim. Additionally, they argue that application of Restatement provisions under 7 CMC § 340110 is unconstitutional.11
The defendants counter that the plaintiffs improperly raise these issues for the first time on appeal. We agree and decline to consider these issues, as the plaintiffs have advanced no reason why this Court should entertain them for the first time on appeal and the court’s application of Restatement provisions was not “plain error.”
Next, the plaintiffs disagree with the trial court’s application of TORTS §§ 558, 564A & cmt.
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ATALIG, Justice:
An undefined group of L0891 waitresses (“plaintiffs”) appeals from a trial court dismissal of its claims for defamation and false light invasion of privacy against Marshall Santos (“Santos”) and his employer, Guam Publications, Inc., doing business as Pacific Daily News (“PDN”).
We hold that the plaintiffs failed to allege sufficient facts supporting either claim against Santos and PDN (collectively “defendants”), and affirm the dismissal under Com. R. Civ. P. 12(b)(6).
ISSUES PRESENTED AND STANDARDS OF REVIEW
I. Whether the trial court erred in applying the rules of the common law as expressed in the Restatement;
II. Whether the trial court erred in dismissing the claim for defamation under Com. R. Civ. P. 12(b)(6) for failure to allege sufficient facts showing that statements were made “concerning” any individual plaintiff, under Restatement (Second) of Torts [hereinafter TORTS] §§ 558, 564A (1977);
III. Whether the trial court erred in dismissing the claim for false light invasion of privacy under Com. R. Civ. P. 12(b)(6) for failure to allege sufficient facts showing that statements were made “concerning” any individual plaintiff under Torts §§ 564A, 652E.
Whether the trial court erred in applying the common law is a legal question reviewable de novo. See Yoo v. Quitugua, 4 N.M.I. 120, 122 (1994).
The propriety of a dismissal for failure to state a claim is also reviewed de novo. See Govendo v. Micronesian Garment Mfg., Inc., 2 N.M.I. 270, 283 (1991). For purposes of a Com. R. Civ. P. 12(b)(6) motion, we view “the complaint in the light most favorable to the plaintiff[s].” Cepeda v. Heftier, 3 N.M.I. 121, 127-28 (1992) (citing Govendo, 2 N.M.I. at 283)). All well-pled facts will be taken “as true” and reasonable inferences shall be drawn therefrom. In re Adoption of Magofna, 1 N.M.I. 449, 454 (1990).2
[180]*180FACTUAL AND PROCEDURAL BACKGROUND
The eighty-nine named plaintiffs are Filipina waitresses working in bars and karaoke clubs located in the Commonwealth of the Northern Mariana Islands (“CNMI”). On My 10, 1992, PDN published an article, written by PDN reporter Santos, entitled Prostitution in CNMI Called Health Threat (“article”).3 The article stated, in pertinent part:
[Richard Ceyzyk said] “[w]e know that prostitution is a growing industry. Many of the bars have just gone whole hog in this industry .
The [World Health Organization] report stated that when the study was conducted in December and January, there were 113 bars, massage parlors and karaoke clubs on Saipan that served as points of contact for prostitution.
Ceyzyk . . . estimated that there are now about 125 of these establishments, each having at least 25 female prostitutes, which adds up to about 3,125 prostitutes on an island of fewer than 50,000 people.
Most of the prostitutes are Filipinos, with a sprinkling of Koreans, Chinese and Thais. They are contract workers who enter the commonwealth as waitresses, and their average length of stay is from one to two years.
Ceyzyk said many married island men go into these parlors, and if there is an HIV-infected person among the commercial sex workers, and the men refuse to use condoms, then the infection will spread ....
What further complicates matters for CNMI public health officials is that some prostitutes perceive HIV and AIDS as their fate, Ceyzyk said.
“They say, ‘Well, I’m a prostitute, and if I die of a sexually transmitted disease, then it’s my fate,”’ [Ceyzyk] said. . . .
Practically all of the women live in barracks, most of which are located in secluded parts of the island. Ceyzyk said most lack televisions and radios, and the women do not read newspapers. Consequently, education and awareness about sexually transmitted diseases through advertising is ineffective.
Id. at 1, 4.
On July 27, 1992, the plaintiffs filed a complaint against the defendants and Richard Ceyzyk alleging that the article was defamatory as to them. The complaint was amended on September 18, 1992, to include a second cause of action for false light invasion of privacy.
The plaintiffs alleged in the amended complaint that the statements were defamatory and that “[e]ach of the Plaintiffs herein were sufficiently identified in the . . . article as persons engaged in prostitution.”4 They further alleged that “[e]ach of the defamatory statements was understood by members of the public to impute to the Plaintiffs as a whole and to each individual Plaintiff serious sexual misconduct . . . [and t]he article was widely published in the Commonwealth and those who read the article understood it to apply to the Plaintiffs.” Finally, they averred that the statements were false, that the defendants’ conduct was tantamount to gross and reckless negligence, and that they suffered loss of reputation and mental suffering as a result of the article.5
As to their claim for false light invasion of privacy, the plaintiffs realleged the above allegations and averred that “[t]he statements . . . portrayed Plaintiffs and each of them in a false light by describing them as prostitutes . . . ,”6 They also asserted that “[e]ach of the false statements was understood by members of the public to [181]*181impute to the Plaintiffs serious sexual misconduct . . . and those who read the article understood it to apply to the Plaintiffs.”7
The plaintiffs prayed for general damages of no less than $10,000 each, punitive damages, attorney fees and costs, and “other relief’ the court deemed appropriate.
On October 9, 1992, the defendants jointly filed a motion to dismiss for failure to state a claim, pursuant to Com. R. Civ. P. 12(b)(6).8 On December 3, 1992, the trial court dismissed both claims against the defendants under that rule for failure to allege sufficient facts showing that the article was “concerning” any individual plaintiff in the group.9 The plaintiffs timely appealed.
DISCUSSION
The plaintiffs contend that the trial court should not have applied Restatement provisions to their claims for defamation and false light invasion of privacy. First, they argue that Article I of the CNMI Constitution provides for a cause of action for defamation, and therefore precludes the application of the rules of common law as expressed in the Restatements to that claim. Additionally, they argue that application of Restatement provisions under 7 CMC § 340110 is unconstitutional.11
The defendants counter that the plaintiffs improperly raise these issues for the first time on appeal. We agree and decline to consider these issues, as the plaintiffs have advanced no reason why this Court should entertain them for the first time on appeal and the court’s application of Restatement provisions was not “plain error.”
Next, the plaintiffs disagree with the trial court’s application of TORTS §§ 558, 564A & cmt. b for purposes of determining whether the allegedly defamatory statements in the article concerned any particular plaintiff. They contend that the court should have used an “intensity of suspicion” test to determine if the statements in the article concerned the plaintiffs, under which the court “should be sensitive to the small size of the Commonwealth.”12 The plaintiffs acknowledge, however, that the intensity of suspicion test they advanced below to determine if the statements concerned them is encompassed by Torts § 564A.
Finally, the plaintiffs contend that the complaint does allege sufficient facts showing that the statements concerned each of them individually. We disagree and conclude that the trial court did not err in dismissing the plaintiffs’ claims under Com. R. Civ. P. 12(b)(6).
I. Applicability of the Restatements under 7 CMC §3401
The issues the plaintiffs now raise regarding the application of the Restatements in the absence of written or customary local law, see supra notes 10-11 and accompanying text, were not raised before the trial court. There are three “narrow” exceptions to the rule that issues raised for the first time on appeal will not be considered. These are: (1) that a new theory or issue arose, during the pendency of the appeal, due to a change in the law; (2) the issue is legal and does not rely on a factual record; or (3) “plain error occurred and an injustice might otherwise result” if the appellate court does not consider the issue. Hwang Jae Corp. v. Marianas Trading and Dev. Corp., 4 N.M.I. 142, 145 (1994) (citing Santos v. Matsunaga, 3 N.M.I. 221, 231 (1992)).
The plaintiffs have not addressed the propriety of raising these new issues in their appellate brief, nor have they addressed the defendants’ concerns in a reply brief. The defendants suggest that the only possible basis for consideration of whether Restatement provisions are applicable is the second exception, that of a question of [182]*182law not relying on the factual record. They argue, however, that the plaintiffs’ failure to advance reasons for our consideration of this issue should bar its consideration.13 We agree, in part.
Simply because an issue being raised for the first time on appeal is purely legal does not automatically mean that we will entertain it. Cf. Camacho v. Northern Marianas Retirement Fund, 1 N.M.I. 362, 372-73 (1990) (declining to address purely legal but irrelevant issue); Santos, 3 N.M.I. at 231 (noting the three exceptions under which we “may” entertain new issues on appeal). While it is incumbent upon a party to address its failure to raise an issue below, we may review an issue of law if, after reviewing for plain error, we conclude that an injustice to that party might result. Cf. Ada v. Sablan, 1 N.M.I. 415, 426-27 n.12 (1990) (entertaining purely legal issue implicating plain error). We are not, however, convinced that this is the case here.
We decline to review the trial court’s application of Restatement provisions to the matter below because, reviewing for “plain error,” we are not satisfied that the court committed such error. Our courts have repeatedly applied the common law as expressed in the Restatements, pursuant to 7 CMC § 3401, when our own local written and customary law is silent regarding an issue presented.14 Such was the case here. The trial court duly applied Restatement provisions in the absence of local law.15
II. Com. R. Civ. P. 12(b)(6) Dismissal of the Defamation Claim
TORTS § 558 requires, as an element of a defamation, that the “false and defamatory statement [be] concerning another.” (Emphasis added.) A statement is “concerning another”16 where the recipient of the statement “correctly, or mistakenly but reasonably, understands that it was intended to refer to” the plaintiff. Id. § 564. This “concerning another” element is essential to an action for libel,17 and must be sufficiently averred to defeat a Com. R. Civ. P. 12(b)(6) motion. See Church of Scientology Int’l v. Time Warner, Inc., 806 F. Supp. 1157, 1159-60 (S.D.N.Y. 1992) (citing Torts § 564A); cf. Naantaanbuu v. Abernathy, 746 F. Supp. 378, 380 (S.D.N.Y. 1990); Noral v. Hearst Publications, 104 P.2d 860, 862-63 (Cal. Dist. Ct. App. 1940).
Under the “group libel doctrine,” the claim of an individual plaintiff in a group of plaintiffs is insufficient if the allegedly defamatory communication references only the group and not that individual. Church of Scientology, 806 F. Supp. at 1160 (citing Torts § 564A(b); New York Times Co. v. Sullivan, 376 U.S. 254, 84 S. Ct. 710, 11 L. Ed. 2d 686 (1964); Provisional Gov’t. of Republic of New Afrika v. ABC, Inc., 609 F. Supp. 104, 108 (D.C.D.C. 1985)).18
Thus, while defamatory statements may have been published with respect to a group, no individual in that group may withstand a Com. R. Civ. P. 12(b)(6) motion unless he or she satisfies the “concerning another” element defined by Torts § 564A. See Church of Scientology, 806 F. Supp. at 1160 (quoting TORTS § 564A(b) and applying identical Fed. R. Civ. P. 12(b)(6)); see also Torts § 564A cmt. a.19 Because the plaintiffs were not individually named in the article, we first examine whether, under Torts § 558, the group has been defamed. If so, we then look to Torts § 564A to
[183]*183determine if any individual in that group may recover. See Church of Scientology, 806 F. Supp. at 1160.20
After reviewing the record in this matter and the pertinent provisions of Torts setting forth the elements of defamation and liability to individual group members, we conclude that the dismissal under Com. R. Civ. P. 12(b)(6) was appropriate.21 The plaintiffs failed to allege sufficient facts showing that any individual member of the group of plaintiffs could recover under Torts §§ 558 and 564A.
A. Torts § 558 Group Defamation Claim
Pursuant to Torts § 558, the elements of a claim for defamation are:
(a) a false and defamatory statement concerning another;
(b) an unprivileged publication to a third party;
(c) fault amounting at least to negligence on the part of the publisher; and
(d) either actionability of the statement irrespective of special harm or the existence of special harm caused by the publication.
(Emphasis added.)
The pertinent statements in the article are: (1) there are now approximately 125 karaoke clubs, bars and massage parlors on Saipan; (2) these serve as contact points for prostitution; (3) Filipinas work at these establishments as either hostesses or waitress; (4) each of the establishments hires at least twenty-five prostitutes; (5) the majority of these prostitutes are from the Philippines; (6) nearly all the women live in barracks in secluded areas on Saipan; (7) the women are ill-informed, news-wise; (8) the women are contract workers; (9) the women arrive as waitresses to work for one to two years; and (10) one of the means of transmission of HIV is via prostitution.
Together, these statements imputing prostitution and positive HIV-status do appear to be libelous per se,22 for which no showing of special harm is required. See supra note 22. They were communicated to third parties by publication via a widely-disseminated newspaper. The plaintiffs alleged fault amounting to negligence on the part of the defendants. Finally, the plaintiffs are part of the group to which the article referred. Thus, most of the elements of a group defamation claim, as outlined in Torts § 558, have been satisfied for purposes of defeating a Com. R. Civ. P. 12(b)(6) motion. However, the plaintiffs failed to allege sufficient facts supporting liability of the defendants to any individual member of that group.23
B. TORTS § 564A Tests for Liability for Defamation to Individual Group Members
Torts § 564A sets forth two alternative tests under which the sufficiency of the “concerning another” element of a defamation claim is examined with respect to liability to individual members:
[184]*184One who publishes defamatory matter concerning a group or class of persons is subject to liability to an individual member of it if, but only if,
(a) the group or class is so small that the matter can reasonably be understood to refer to the member, or
(b) the circumstances of publication reasonably give rise to the conclusion that there is particular reference to the member.
These tests under TORTS § 564A are distinct and alternative.24 Where a group is so large that a claim would fail under TORTS § 564A(a), “there may be circumstances that are known to the readers or hearers, [giving] ... a personal application to [an] individual that he [or she] may be defamed as effectively as if . . . alone . . . named.” Id. cmt. d.25 In which instance, we look to the alternative test under Torts § 564A(b). See, e.g., Church of Scientology, 806 F. Supp. at 1160; cf Michigan United Conservation Clubs v. CBS News, 485 F. Supp. 893, 897-99 (W.D. Mich. 1980) (summary judgment against group plaintiffs upheld where, under Torts, no personal application to any one of one million plaintiffs; citing Torts §§ 558, 564 and 564A), aff’d, 665 F.2d 110 (6th Cir. 1981).
In their amended complaint, the plaintiffs alleged that “[e]ach of the Plaintiffs herein were sufficiently identified in the . . . article as persons engaged in prostitution.”26 They further alleged that “[e]ach of the defamatory statements was understood by members of the public to impute to the plaintiffs as a whole and to each individual Plaintiff serious sexual misconduct . . . [and that] those who read the article understood it to apply to the Plaintiffs.”27
These “allegations” are insufficient to state a claim for relief for defamation because they are conclusory statements and not direct allegations. See supra note 2. Furthermore, the statements in the article are insufficient to identify any of the individual plaintiffs, apart from being referenced solely as a member of the group. Finally, from the record before us it does not appear that the plaintiffs at any time filed any affidavit or other evidence buttressing their contention that they, individually, were understood under the circumstances of the publication, by recipients of the statements, to have been implicated in the article.28 Without more, we are unable to conclude as a matter of law that a fact finder could understand the article to point to any individual member of the group, either directly or by reasonable inference.29
HI. Com. R. Civ. P. 12(b)(6) Dismissal of False Light Invasion of Privacy Claim
The plaintiffs alleged that the statements in the article “portrayed Plaintiffs and each of them in a false light by describing them as prostitutes . . . [and that] [e]ach of the false statements was understood by members of the public to impute to the Plaintiffs serious sexual misconduct.” Amended Complaint at 6-7, Bolalin v. Guam Publications, Inc., Civ. No. 92-092 (N.M.I. Super. Ct. filed Sept. 18, 1992). They contend that the trial court erred in applying the “concerning another” requirement under Torts § 564A for group defamation to their claim for false light invasion of privacy.30
[185]*185We conclude that the allegations of the plaintiffs on this claim are insufficient to state a claim for relief.31
According to TORTS § 652A:
(1) One who invades the right of privacy of another is subject to liability for the resulting harm to the interest of the other.
(2) The right of privacy is invaded by
(d) publicity that unreasonably places the other in a false light before the public, as stated in § 652E.
Torts § 652E provides that:
One who gives publicity to a matter concerning another that places the other before the public in a false light is subject to liability to the other for invasion of his privacy, if:
(a) the false light in which the other was placed would be highly offensive to a reasonable person, and
(b) the actor had knowledge of or acted in reckless disregard as to the falsity of the publicized matter and the false light in which the other would be placed.
A false light claim is alternative to a defamation claim, and may arise from the same allegedly tortious action. See id. cmt. b. Nonetheless, with respect to a Com. R. Civ. P. 12(b)(6) motion against both claims, a court must examine the plaintiff(s) allegations with respect to each claim distinctly, given the differences between the prima facie elements of those claims. Compare, e.g., Torts §§ 558, 559 (liability for harm to reputation) with 652A(2)(d), and TORTS §§ 652E & cmt. c (liability for offensive harm to privacy interest), 558(c) (fault amounting to at least negligence) with 652E(b) (knowledge or reckless disregard); see also White v. Fraternal Order of Police, 909 F.2d 512, 518 (D.C. Cir. 1990) (discussing claims together but noting differences between damages claims designed to redress).
However, like the defamation claim, liability for a false light invasion of privacy claim arises from a matter “concerning another.” See Michigan United, 485 F. Supp. at 904 (noting similarity); cf. Fudge v. Penthouse Int’l, Ltd., 840 F.2d 1012, 1018 (1st Cir.) (citing TORTS § 652E cmt. b), cert denied, 488 U.S. 821, 109 S. Ct. 65, 102 L. Ed. 2d 42 (1988). While Torts does not specifically define this term for purposes of a false light claim, it does specify that this claim is personal and individual. Torts § 6521 & cmt. a;32 cf. New Afrika, 609 F. Supp. at 108 (“[d]efamation is personal”). Thus, to subject a defendant to liability, there must be some showing that the publicity pointed to individual members of the group.
With respect to the Com. R. Civ. P. 12(b)(6) motion, again, the allegations made by the plaintiffs are conclusory and the statements in the article are insufficient to show that any one of the plaintiffs was placed in a false light which would be highly offensive to a reasonable person. Construing the complaint liberally, we are unable to conclude that the plaintiffs have shown that the statements concerned any one of them individually.33
CONCLUSION
Based on the foregoing, we AFFIRM the trial court’s dismissal of the group defamation and false light invasion of privacy claims against defendants Santos and PDN under Com. R. Civ. P. 12(b)(6). Further, we REMAND this matter for disposition of the remaining causes of action against defendant Richard Ceyzyk.34