Blue Athletic v. Nordstrom

CourtDistrict Court, D. New Hampshire
DecidedJuly 19, 2010
Docket10-CV-036-SM
StatusPublished

This text of Blue Athletic v. Nordstrom (Blue Athletic v. Nordstrom) is published on Counsel Stack Legal Research, covering District Court, D. New Hampshire primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Blue Athletic v. Nordstrom, (D.N.H. 2010).

Opinion

Blue Athletic v. Nordstrom 10-CV-036-SM 07/19/10 UNITED STATES DISTRICT COURT

DISTRICT OF NEW HAMPSHIRE

Blue Athletic, Inc., Petitioner

v. Civil No. 10-cv-036-SM Opinion No. 2 010 DNH 116 Nordstrom, Inc. and NIHC, Inc., Respondents

O R D E R

Blue Athletic, Inc., operates a retail clothing store and an

online denim store, both named "denimrack." It seeks declaratory

judgment that "denimrack" does not infringe trademarks owned by

respondents, and that it is entitled to federal trademark

registration for its "denimrack" mark. Before the court is

respondents' motion to dismiss. Petitioner objects. For the

reasons given, respondents' motion to dismiss is denied.

Background

Blue Athletic has owned and operated an online denim shop

found at www.denimrack.com since 2006. In June of 2009, it

opened a retail clothing store in Portsmouth, New Hampshire, also

called "denimrack." Around the time it opened its Portsmouth

store. Blue Athletic filed an application for federal trademark

registration of the "denimrack" mark. Shortly after a Notice of Publication issued from the United

States Patent and Trademark Office ("PTO"), Blue Athletic

received a letter from respondents' counsel which stated, in

pertinent part:

. . . Nordstrom is one of the nation's leading retailers and its reputation and trademarks are extremely valuable assets. As a trademark owner, our client is required to watch for and take reasonable steps to address misuse, infringement and dilution of its marks.

Your use of "DenimRack" and "what's in your rack?" for retail clothing services is likely to confuse customers into believing your services are sponsored or affiliated with Nordstrom or its Rack store, when they are not. Thus, your use and application conflict with Nordstrom's prior rights under the federal Lanham Act, 15 U.S.C. § 1501 et seq. and applicable state laws.

Thus, on behalf of Nordstrom, we must demand that you cease and desist all use of "DenimRack", "what's in your rack?" and other RACK marks to promote your services.

(Resp't's Obj., Uhrin Aff. (document no. 16-3), Ex. A.) More

specifically, Nordstrom asked Blue Athletic to: (1) discontinue

its use of "DenimRack" and adopt new marks that do not include

RACK or any variant thereof; (2) withdraw its trademark

application for "DENIMRACK"; and (3) discontinue its use of

w ww.DenimRack.com and adopt a new domain name that does not

include RACK or any variant thereof. Blue Athletic responded

that there was no likelihood of confusion between its mark and

2 respondents' marks. Respondents, in turn, restated their

demands, but expressed an interest in "resolving this matter

amicably." (Uhrin Aff., Ex. B.) A week later, respondents filed

a Notice of Opposition to Blue Athletic's registration of

"denimrack" with the PTO's Trademark Trial and Appeal Board

("TTAB") in which they contended that "denimrack" was confusingly

and deceptively similar to their own "Nordstrom Rack" and "Rack"

marks.

Asserting reasonable anticipation that respondents would

file an infringement action if it continued to use its

"denimrack" mark, and that the opposition action before the TTAB

would not resolve all the issues between the parties. Blue

Athletic filed this suit for declaratory judgment that: (1) its

use of the mark "denimrack" does not infringe any valid trademark

rights respondents may have in the "Nordstrom Rack" mark; (2) its

use of the mark "denimrack" does not infringe any valid trademark

rights respondents may have in the "Rack" mark; and (3) because

"denimrack" does not infringe respondents' marks, it is entitled

to federal trademark registration for its "denimrack" mark.

Discussion

Respondents move to dismiss Blue Athletic's petition in its

entirety, arguing that because petitioner's anticipation of an

3 infringement action is not reasonable, its claims are not ripe

for decision, and the court is, accordingly, without subject

matter jurisdiction. See F e d . R. C i v . P. 12(b)(1). Moreover, in

reliance on both Rule 12(b)(1) and Rule 12(b)(6), respondents

move to dismiss Blue Athletic's third request for relief, i.e., a

declaration that it is entitled to federal registration for its

"denimrack" mark, on the additional ground that exclusive

jurisdiction to determine the registrability of the "denimrack"

mark rests with the PTO until that agency renders a decision on

Blue Athletic's application.

A. Subject Matter Jurisdiction

"The proponent of federal jurisdiction bears the burden of

proving its existence by a preponderance of the evidence."

United States ex rel. Ondis v. City of Woonsocket, 587 F.3d 49,

54 (1st Cir. 2009) (citing Campbell v. Gen. Dynamics Gov't Svs.

Corp., 407 F.3d 546, 551 (1st Cir. 2005); 31 U.S.C. § 3731(d)).

In ruling on respondents' motion to dismiss, the court must "take

as true all well-pleaded facts in the [petition], scrutinize them

in the light most hospitable to [petitioner's] theory of

liability, and draw all reasonable inferences therefrom in

[petitioner's] favor." United States ex rel. Duxburv v. Ortho

Biotech Prods., L.P., 579 F.3d 13, 20 (1st Cir. 2009) (quoting

Fotherqill v. United States, 566 F.3d 248, 251 (1st Cir. 2009) ) .

4 Blue Athletic brings this suit under the federal Declaratory

Judgment Act, which provides, in pertinent part, that "[i]n a

case of actual controversy within its jurisdiction . . . any

court of the United States, upon the filing of an appropriate

pleading, may declare the rights and other legal relations of any

interested party seeking such declaration . . 28 U.S.C. §

2201(a). In other words, the Act "empowers a federal court to

grant declaratory relief in a case of actual controversy." Ernst

& Young v. Depositors Econ. Prot. Corp., 45 F.3d 530, 534 (1st

Cir. 1995). Moreover, "federal courts retain substantial

discretion in deciding whether to grant declaratory relief." Id.

On the other hand, given the constitutional case-or-controversy

requirement, see U.S. C o n s t , art. Ill, § 2, "a court has no

alternative but to dismiss an unripe [declaratory judgment]

action." Ernst & Young, 45 F.3d at 535.

The court of appeals for this circuit has explained that, in

a Lanham Act declaratory judgment action, " [a] federal court will

not start up the machinery of adjudication to repel an entirely

speculative threat." PHC, Inc. v. Pioneer Healthcare, Inc., 75

F.3d 75, 79 (1st Cir. 1996). In determining that the threat

faced by the declaratory judgment petitioner in PHC was not

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