BioClean Remediation LLC v. Vivial Media LLC

CourtDistrict Court, N.D. Alabama
DecidedJuly 5, 2024
Docket2:24-cv-00150
StatusUnknown

This text of BioClean Remediation LLC v. Vivial Media LLC (BioClean Remediation LLC v. Vivial Media LLC) is published on Counsel Stack Legal Research, covering District Court, N.D. Alabama primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
BioClean Remediation LLC v. Vivial Media LLC, (N.D. Ala. 2024).

Opinion

UNITED STATES DISTRICT COURT FOR THE NORTHERN DISTRICT OF ALABAMA SOUTHERN DIVISION

BIOCLEAN REMEDIATION, LLC, et } al., } } Plaintiffs, } } Case No.: 2:24-cv-00150-RDP v. } } VIVIAL MEDIA, LLC, et al., } } Defendants. }

MEMORANDUM OPINION This matter is before the court on Plaintiffs BioClean Remediation, LLC, Jerry Wiersig, and Teri Wiersig’s (collectively “Plaintiffs”) Motion to Remand. (Doc. # 11). The Motion has been briefed and is ripe for review. (Docs. # 11, 17). For the reasons discussed below, the Motion (Doc. # 11) is due to be granted. I. Factual Background BioClean Remediation, LLC (“BioClean”) is a mold, fire, and smoke remediation company in Alabama. (Doc. # 1-1 ¶ 10). From 2013 to 2017, BioClean provided odor remediation services through a franchise agreement with Phocatox Technologies, LLC (“Phocatox”).1 (Id. at ¶¶ 11-12, pp. 14-39). In October 2017, BioClean and Phocatox terminated the franchise agreement under a Termination Agreement. (Id. at ¶ 12). The terms of the agreement indicate that BioClean was

1 At the time BioClean entered into the franchise agreement with Phocatox, it was doing business as “Quality Air Protection, LLC.” (Doc. # 1-1 ¶ 11). Under the franchise agreement, BioClean was granted the right to operate a business under the BioSweep name and trademark and did business under the name “BioSweep of the Gulf.” (Id.; Doc. # 1-1 at p. 14). After the termination of the franchise agreement, BioClean had to remove all references to BioSweep and began using its current name. Although the complaint references the business by all three names at various points, for clarity’s sake, the court will only refer to the business as BioClean. required to remove all references to Phocatox and odor remediation from its online presence, including all social media accounts, by December 31, 2017. (Id. at ¶¶ 13-14). Defendant Vivial Media, LLC (“Vivial”) is a digital marketing company that provides services to businesses by managing their online presence and social media accounts to better connect to current and potential customers. (Id. at ¶ 9). At all times relevant to this dispute,

BioClean contracted with Vivial to manage its online presence, including all social media accounts. (Id. at ¶ 15). As a result of this business agreement, Vivial had exclusive management of BioClean’s online presence, including sole access to all usernames and passwords to make any necessary changes to BioClean’s social media accounts. (Id. at ¶¶ 16-17). Once the Termination Agreement was executed by Phocatox and BioClean, BioClean instructed Vivial to remove any references to Phocatox and odor remediation from its online presence before the December 31, 2017 deadline. (Id. at ¶¶ 19-20). Vivial represented that all the requested material would be immediately removed from BioClean’s online presence. (Id. at ¶¶ 21- 22). However, Vivial failed to remove all references by the December 31, 2017 deadline. (Id. at

¶¶ 23-25). Despite at least four occasions where BioClean demanded Vivial to remove any references to Phocatox and odor remediation from BioClean’s social media accounts, Vivial did not completely remove all references from BioClean’s online presence until May 2018. (Id. at ¶¶ 26-28). As a result of the breach of the Termination Agreement’s provision that all references would be removed from BioClean’s online publications by December 31, 2017, Phocatox filed a federal lawsuit against BioClean and Jerry Wierseg in Indianapolis, Indiana. (Id. at ¶ 37); See Phocatox Techs. v. Wiersig, 1:18-cv-01298-RLY-DML (S.D. In.) (“Phocatox Litigation”). In the Phocatox Litigation, Phocatox sought a judgment against the defendants in excess of $100,000.00 for their alleged trademark infringements and in excess of $2,000,000 for their alleged acts of unfair competition. (Doc. # 1 ¶ 24). The Phocatox Litigation was resolved in November 2022 after the parties filed a joint stipulation of voluntary dismissal of the action with prejudice. (Id.). As a result of the Phocatox Litigation, Plaintiffs allege that they incurred substantial fees, expenses, and loss of business. (Doc. # 1-1 at ¶ 38).

On December 29, 2023, Plaintiffs filed suit against Vivial and a host of fictitious defendants in the Circuit Court of Jefferson County, Alabama. (Doc. # 1-1). The complaint alleges claims of breach of contract and unjust enrichment against Defendants. (Id. at ¶¶ 41-58). In the complaint, Plaintiffs seek judgment in an amount to be determined by the trier of fact, “but not to exceed $74,000, exclusive of interests, costs, and fees, plus interest, fees, expenses, costs, and attorney’s fees.” (Id. at 11-12). On February 8, 2024, Vivial removed the case to this court, invoking diversity jurisdiction under 28 U.S.C. § 1332. (Doc. # 1). A few days later, Vivial filed a Motion to Compel Arbitration, asserting that the dispute is bound by an arbitration agreement. (Doc. # 2).2 Plaintiffs have now

moved to remand the case back to state court, arguing that § 1332’s amount in controversy requirement is not met. (Doc. # 11). II. Legal Standard Federal courts are courts of limited rather than general jurisdiction. Aldinger v. Howard, 427 U.S. 1, 15 (1976). Under § 1332, a federal district court has diversity jurisdiction over an

2 Although Vivial’s Motion to Compel Arbitration has been fully briefed (Docs. # 3, 14, 16), it is still pending before the court. Because federal courts are courts of limited jurisdiction, any doubts regarding subject matter jurisdiction must be resolved before taking any steps to address the merits of a case. Morrison v. Allstate Indem. Co., 228 F.3d 1255, 1275 n.22 (11th Cir. 2000). As a result, the Eleventh Circuit has held that a federal court must remand for lack of subject matter jurisdiction notwithstanding the presence of other pending motions before the court. Univ. of S. Ala. v. Am. Tobacco Co., 168 F.3d 405, 411 (11th Cir. 1999). Therefore, it would be improper for the court to evaluate whether this matter is bound by an arbitration agreement before deciding the question of subject matter jurisdiction. action when the parties are completely diverse in citizenship and when the amount in controversy exceeds $75,000, exclusive of interests and costs. Relatedly, under 28 U.S.C. § 1441(a), “any civil action brought in a [s]tate court of which the district courts of the United States have original jurisdiction, may be removed by the defendant … to the district court … where such action is pending.”

Removal is only proper when it is “facially apparent” from the complaint that the parties’ amount in controversy exceeds $75,000. Moore v. CNA Found., 472 F. Supp. 2d 1327, 1331 (M.D. Ala. 2007) (quoting Williams v. Best Buy Co., Inc., 269 F.3d 1316, 1319 (11th Cir. 2001)). Where a case is removed from state court to federal court, “[t]he removing party bears the burden of proof regarding the existence of federal subject matter jurisdiction.” City of Vestavia Hills v. Gen. Fid. Ins. Co., 676 F.3d 1310, 1313 n.1 (11th Cir. 2012); Dudley v. Eli Lilly and Co., 778 F.3d 909, 913 (11th Cir. 2014).

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BioClean Remediation LLC v. Vivial Media LLC, Counsel Stack Legal Research, https://law.counselstack.com/opinion/bioclean-remediation-llc-v-vivial-media-llc-alnd-2024.