Baroi v. Platinum Condominium Development, LLC

914 F. Supp. 2d 1179, 2012 U.S. Dist. LEXIS 95724, 2012 WL 2847819
District Court, D. Nevada·Decided July 11, 2012·No. No. 2:09-CV-00671-PMP·Published·Cited by 1 cases

Opinion

ORDER

PHILIP M. PRO, District Judge.

Presently before the Court is Plaintiffs’ Motion for Partial Summary Judgment [1184]*1184(Doc. # 136/# 138), filed on October 31, 2011. Defendants Platinum Condominium Development, LLC (“Platinum Development”); Marcus Management Las Vegas, LLC (“Marcus Management”); and Marcus Hotels, Inc. (“Marcus Hotels”) filed an Opposition (Doc. # 151) and Countermotion for Partial Summary Judgment (Doc. # 160) on December 14, 2011. Plaintiffs filed a Reply and Opposition (Doc. # 180/ # 181/# 184) on January 18, 2012. Defendants filed a Reply (Doc. # 189) on February 1, 2012. Defendants submitted a Notice of Supplemental Authority Pertinent to the Motions for Summary Judgment on Securities Law Claims (Doc. #220) on March 27, 2012. Plaintiffs filed a Response (Doc. # 222) on May 4, 2012.

This case arises out of Plaintiffs’ purchases of condominium units in Defendant Platinum Development’s condo/hotel project, the Platinum, located in Las Vegas, Nevada. Plaintiffs brought suit in Nevada state court in March 2009, and Platinum Development removed the action to this Court. (Pet. for Removal (Doc. # 1).) Among the various claims Plaintiffs assert against Defendants are violations of Nevada securities laws in counts fifteen, sixteen, and seventeen of the Third Amended Complaint. (Third Am. Compl. (Doc. # 89).) The parties now cross move for partial summary judgment on these claims. As to all three counts, the parties dispute whether selling the condominium units with a rental agreement constituted a “security.” With respect to count fifteen, the parties also dispute whether that claim is time barred. Finally, with respect to count seventeen, the parties dispute whether Marcus Hotels has control person liability under Nevada securities law.

I. BACKGROUND

A. The Initial Sales Effort

Plaintiffs purchased condominium units in the Platinum, a condo/hotel developed by Platinum Development. (Pis.’ Mot. Summ. J. (Doc. # 136) [“MSJ”], Ex. 7 at 27; Defs.’ Opp’n to Mot. Summ. J. (Doc. #151) [“Defs.’ Opp’n”], Exs. 53-111.) Platinum Development originally was formed by non-party Marcus Development, LLC (“Marcus Development”) and two other entities, whose interests Marcus Development bought in 2006 and 2007, making Marcus Development the sole member of Platinum Development. (MSJ, Ex. 7 at 80.) Marcus Development also is a member of Marcus Management, which was formed to manage the rental program at the Platinum. (Decl. of Steven S. Bartelt (Doc. # 152) [“Bartelt Deck”] at 2.) Marcus Development is wholly owned by Marcus Hotels. (MSJ, Ex. 7 at 64.)

A presentation at a September 2003 Capital Asset Committee Meeting, prior to the Platinum condominium units being offered for sale, stated that the Platinum—

cannot generate enough room rental income for the owners to satisfy any type of return for [proposed selling prices ranging from $480,000 to $590,000]. We comfortably can deliver enough room rental split to support a $300,000 selling price, but would have a hard time delivering enough rental income to support a $500,000 sales price. This really makes the decision as to where to price the units very important and the consideration of whether or not people will indeed be looking for a return off of this investment critical.

(MSJ, Ex. 43 at 4, 32.) This analysis included a “Projected Room Rate Matrix” which listed the average expected rates for the rooms in both high and low season, with a low of $85 in low season and a high of $175 in high season for a small one bedroom unit, and a low of $95 and a high of $245 for a large one bedroom unit. (Id. at 8.) It also included an Owner Cash Flow Analysis which projected negative net cash [1185]*1185flow on all units except the large one bedroom unit if the large one bedroom unit was priced at $325,000. (Id. at 10.)

Platinum Development began reserving units for prospective buyers in January 2004. (Defs.’ Opp’n, Ex. 38 at 70, 86.) Platinum Development utilized three salespersons to sell the units, Deanna Serio (“Serio”), Allison Mizener (“Mizener”), and Dale Thornburgh (“Thornburgh”). (MSJ, Ex. 5 at 190-91, Ex. 11 at 55.) The sales force made efforts to ensure each prospective buyer heard the same representations regarding the project. (MSJ, Ex. 1 at 103, Ex. 11 at 55.) According to Mizener, she knew prior to the Platinum sales trailer being opened that salespersons should not project income to sell the units. (Defs.’ Opp’n, Ex. 38 at 41.) Serio likewise indicated that Marcus Hotels employees told her it was “very important for us not to project any income” from the rental program. (Defs.’ Opp’n, Ex. 39 at 79, 83.)

Sales materials directed any inquiries regarding the rental program to Marcus Hotels employee Bruce Hoffmann (“Hoffmann”). (MSJ, Ex. 16, Attach. L.) Hoffmann denies he provided room rates and occupancy projections to prospective buyers. (Defs.’ Opp’n, Ex. 36 at 78.) According to Hoffmann, he told investors Marcus Hotels was “not going to give out any average rate or occupancy projections.” (Id.) Instead, he referred prospective buyers to the websites of the Las Vegas Convention and Visitors Bureau and the University of Nevada, Las Vegas, and buyers could “draw their own conclusions as to how they thought the property’s rental program would perform.” (Id.)

However, in a February 2004 email from Marcus Hotels employee Keith Halfmann (“Halfmann”) to Marcus Hotels president William Otto (“Otto”), Halfmann indicated that while setting up a model room at the Platinum a few days prior, he overheard Thornburgh on a tour with a prospective buyer. (MSJ, Ex. 26, Ex. 30 at 97.) The prospective buyer asked what type of rental income could be expected, and, according to Halfmann, Thornburgh stated: “The First year you will be writing checks to cover the mortgage^] The Second year you will be writing less checks[.] The Third year you will start to see a payback.” (Id.) At his deposition, Thornburgh denied discussing rental income with prospective buyers. (Defs.’ Opp’n, Ex. 40 at 111.)

Peter Rockwood (“Rockwood”), Vice President and General Manager of the Platinum, testified at his deposition that all three salespersons were promoting the opportunity to place the units in the rental program as a leading selling point for the units. (Pis.’ MSJ, Ex. 4, Ex. 5 at 190-91.) Additionally, Marcus Hotels and Platinum management were aware that many prospective buyers were looking to purchase units for the sole purpose of receiving a return, either through resale or through participation in the rental program. (MSJ, Ex. 5 at 194, Ex. 39.) However, Mizener testified that not every prospective buyer was interested in the rental program, and she believed most were going to sell their units before the Platinum was even constructed. (Defs.’ Opp’n, Ex. 38 at 170-71.)

B. The 2004 Public Offering Statement

On March 17, 2004, Platinum Development sent out packets to over 200 prospective buyers. (MSJ, Ex. 1 at 16, 20, 98-99, 114, Ex. 2, Ex. 13.) The packet included a cover letter, the Purchase and Sale Agreement, a Marcus Hotels press release, Marcus Double Occupancy Opportunities, Potential Room Rate Ranges, Repair & Maintenance Fee, Summary of Rental Agreement for the Platinum Suite Hotel and Spa, and a Marcus Hotels Marketing Outline. (MSJ, Ex. 1 at 16, 20, 98-99, 114, [1186]*1186Ex. 2, Ex.

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Baroi v. Platinum Condominium Development, LLC, 914 F. Supp. 2d 1179, 2012 U.S. Dist. LEXIS 95724, 2012 WL 2847819 (D. Nev. 2012).

914 F. Supp. 2d 1179 (Baroi v. Platinum Condominium Development, LLC) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.

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