Barker v. Lewis Publishing Co.

131 S.W. 924, 152 Mo. App. 706, 1910 Mo. App. LEXIS 989
CourtMissouri Court of Appeals
DecidedOctober 24, 1910
StatusPublished
Cited by2 cases

This text of 131 S.W. 924 (Barker v. Lewis Publishing Co.) is published on Counsel Stack Legal Research, covering Missouri Court of Appeals primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Barker v. Lewis Publishing Co., 131 S.W. 924, 152 Mo. App. 706, 1910 Mo. App. LEXIS 989 (Mo. Ct. App. 1910).

Opinion

NORTONI, J.

This is a suit on a contract for a prize. Plaintiff recovered and defendant prosecutes the appeal. .

Plaintiff is a farmer and resides in Illinois near the small town of Versailles. Defendant is an incorporated company engaged in the publishing business in the city of St. Louis. About the first of the year 1906, or the latter part of 1905, defendant conceived the plan of launching a new publication, known as the Woman’s National Daily, and announced the fact by advertisement in several of its publications. In such advertisements defendant, said it proposed to commence the publication of the Woman’s National Daily within a few months, as soon as its presses and other equipment could be obtained, and that it desired to procure one million subscribers therefor in advance of the first issue of the paper. The proposed WoinoAv’s National Daily was to be issued to subscribers at the rate of one dollar per year, consisting of 313 issues annually, or a paper daily except Sundays. This advertisement solicited agents for the purpose of procuring subscriptions for the newspaper at one dollar per year and offered twenty-five per cent commission on each and every paid up subscriber obtained. Besides the commission of twenty-five per cent on each paid up subscription, defendant offered as well $10,000 in special prizes to the ten agents who procured the largest number of subscribers in each of ten separate classes therein indicated. The ten separate classes, under each of which a $1000 prize would [713]*713be awarded to the agent securing the largest number of paid up subscriptions in accordance with the rules of the contest, were clearly set forth in the advertisement. Under class 1 an offer of $1000 in cash was made to the agent in a rural district outside of a town or city who should send the greatest number of subscriptions to defendant prior to the issue of the first regular' number of the Woman’s National Daily. Under Class 2, $1000 was offered to the agent in a town of less than 500 inhabitants who should send to defendant the greatest number of subscriptions before the first issue of the Woman’s National Daily. Under Class 3, an offer of $1000 was made to the agent in a town of less than 1000 and more than 500 inhabitants who should send defendant the greatest number of subscriptions prior to the first issue of the Woman’s National Daily. It is unnecessary to set forth the substance of the remaining Seven classes, under each of which a $1000 prize Avas offered to the several agents who sho.uld obtain the largest number of subscribers, as they are unimportant to a disposition of the case.

Certain rules, under Avhich the contest was to be conducted and-by Avhich it Avas to be controlled, Avere promulgated at the same time in such advertisement. Among these, it Avas stipulated the subscriptions should be forAvarded on .'blanks furnished by defendant on request; that such subscriptions should be straight and bonafide, in that each should represent a genuine subscriber. By another provision therein, each agent was required to send his name and complete postoffice address Avith the first list .of subscribers on the blank. While the original proposition contained in defendant’s advertisement required the agents to procure the number of subscribers relied upon prior to the first issue of the paper, it did not require payment'therefor in advance of such publication; on the contrary it expressly stated that it was not necessary for the subscribers or agents to pay for the paper in advance of the publica[714]*714tion, unless they wished to do so. But defendant promulgated a rule by subsequent advertisement, which required all subscriptions to be paid for by depositing the remittance therefor in the United States mail before midnight on December 15, 1906, properly addressed to defendant at St. Louis, with postage prepaid. The- sum and substance of the entire proposition, after amendment by the subsequent rule referred to, was to the effect that a $1000 prize or commission extra to the twenty-five per cent commission on subscriptions would be awarded to the agent in each class who procured the largest number of bona fide subscribers and furnished a list of the same to defendant before the first issue of the Woman’s National Daily and collected the subscription price and deposited the same in the United States mail, addressed to defendant with postage prepaid before midnight of December 15, 1906.

Plaintiff, having read defendant’s advertisement and rules therein set forth, entered the contest to the end of acquiring the prize stipulated for under the first class; that is, the prize proposed to be awarded to the successful agent in. a rural district, outside of any town or city. In the early part of the year 1906, he forwarded to defendant, on its printed blank furnished him by it for that purpose, a list of subscribers. It is conceded this list of subscribers contained' plaintiff’s postoffice address as Versailles, Illinois, and the evidence for plaintiff tends to prove that it contained as well the number of his rural mail route, thus indicating him to be a contestant in a rural district outside of any town or city. For defendant, the evidence tends to prove plaintiff’s first list of subscribers contained no other directions as to his postoffice address than that of Versailles, Illinois, without suggesting the rural route. It sufficiently appears that plaintiff furnished defendant with different lists of subscribers prior to the date of the first issue of the Woman’s National Daily to the number of >,ne hundred and fifteen and that he collected from [715]*715such subscribers and remitted to defendant the full amount of each subscription, less his commissions of twenty-five per cent, before midnight on December 15, 1906. After the contest was closed, it appears defendant awarded the prize in the first class to one, Bachman, an agent in the state of Pennsylvania, who had procured and furnished ninety-two paid-up subscriptions in accordance with the rules. Adams, another agent in the same state, laid claim to the same prize, however, and the fact that there was a controversy between these two agents with respect to the matter was published December 22, 1906 in defendant’s paper. Upon reading of this controversy and before the prize money was actually paid, plaintiff interposed his claim to the effect that he had furnished one hundred and fifteen paid-up subscriptions in accordance with the rules and was entitled to the award over either Bachman or Adams. Some negotiations were had between defendant and the two Pennsylvania agents, Bachman and Adams, and the matter was finally disposed of by dividing the prize between those two agents, defendant insisting that plaintiff was not entitled to the prize for the reason he had omitted to inform defendant of the class in which he chose to contest.

Defendant’s correspondence on this question in the record goes to show that after thorough investigation and careful consideration plaintiff’s claims to the prize were rejected by defendant for the reason he had omitted to signify his purpose to contest for the prize offered under Class 1 to the agent procuring the greatest number of subscribers in a rural district outside of a town or city. In other words, defendant asserted that plaintiff was not entitled to the prize proposed for rural agents for the reason he had furnished his address as Versailles, Illinois, only, which was a town of more than 500 and less than 1000 inhabitants and as such falling under the third classification of agents instead of the first.

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Cite This Page — Counsel Stack

Bluebook (online)
131 S.W. 924, 152 Mo. App. 706, 1910 Mo. App. LEXIS 989, Counsel Stack Legal Research, https://law.counselstack.com/opinion/barker-v-lewis-publishing-co-moctapp-1910.