Applied Predictive Technologies, Inc. v. Marketdial, Inc.

CourtCourt of Appeals for the Federal Circuit
DecidedJanuary 28, 2026
Docket24-1751
StatusUnpublished

This text of Applied Predictive Technologies, Inc. v. Marketdial, Inc. (Applied Predictive Technologies, Inc. v. Marketdial, Inc.) is published on Counsel Stack Legal Research, covering Court of Appeals for the Federal Circuit primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Applied Predictive Technologies, Inc. v. Marketdial, Inc., (Fed. Cir. 2026).

Opinion

Case: 24-1751 Document: 111 Page: 1 Filed: 01/28/2026

NOTE: This disposition is nonprecedential.

United States Court of Appeals for the Federal Circuit ______________________

APPLIED PREDICTIVE TECHNOLOGIES, INC., Plaintiff-Appellant

v.

MARKETDIAL, INC., JOHN M. STODDARD, AKA JOHNNY STODDARD, MORGAN DAVIS, Defendants-Appellees ______________________

2024-1751 ______________________

Appeal from the United States District Court for the District of Utah in No. 2:19-cv-00496-JNP, Judge Jill N. Parrish. ______________________

Decided: January 28, 2026 ______________________

DAVID GOROFF, Foley & Lardner LLP, Chicago, IL, ar- gued for plaintiff-appellant. Also represented by PAVAN KUMAR AGARWAL, ERIC SOPHIR, Washington, DC; SPENCER HAMILTON, Dentons US LLP, Dallas, TX; NICHOLAS HUNT JACKSON, KIRK ROBERT RUTHENBERG, Washington, DC.

KEITH ANSON CALL, Spencer Fane LLP, Salt Lake City, UT, argued for defendants-appellees. Also represented by RODNEY PARKER, ANDREW L. ROTH. Case: 24-1751 Document: 111 Page: 2 Filed: 01/28/2026

______________________

Before PROST, CHEN, and STARK, Circuit Judges. PROST, Circuit Judge. Applied Predictive Technologies, Inc. (“APT”) appeals a decision of the U.S. District Court for the District of Utah granting summary judgment in favor of MarketDial, Inc. (“MarketDial”), John M. Stoddard, and Morgan Davis (col- lectively, “Appellees”) regarding APT’s trade-secret misap- propriation claims. J.A. 1–39 (filed under seal). APT also appeals the district court’s decision dismissing its breach- of-contract claim against Mr. Stoddard. Applied Predictive Techs., Inc. v. MarketDial, Inc., 598 F. Supp. 3d 1264 (D. Utah 2022) (“Contract Decision”). For the reasons below, we affirm. BACKGROUND APT is a business analytics company serving custom- ers in a variety of industries including retail, financial ser- vices, and consumer packaged goods. APT owns and licenses its predictive business analytics software, Test & Learn (“T&L”), for the design and analysis of business ex- periments. In 2015, Mr. Stoddard worked for the consult- ing firm McKinsey & Company, Inc. (“McKinsey”) and was part of a team tasked with evaluating different software including APT’s T&L to determine their potential value to McKinsey’s clients. Mr. Davis worked for the consulting firm Boston Consulting Group. Both Mr. Stoddard and Mr. Davis had employee agreements with their respective con- sulting firms that governed the confidentiality of their firms’ client information. While at McKinsey, Mr. Stoddard shared APT’s documents with Mr. Davis. Mr. Stoddard and Mr. Davis co-founded MarketDial and left their respective consulting firms. MarketDial is a predic- tive business analytics company that competes directly with APT. Case: 24-1751 Document: 111 Page: 3 Filed: 01/28/2026

APPLIED PREDICTIVE TECHNOLOGIES, INC. v. MARKETDIAL, INC. 3

In 2018, APT sued MarketDial and Mr. Stoddard in the U.S. District Court for the District of Utah for various claims including patent infringement and trade-secret mis- appropriation. APT added Mr. Davis as a defendant and included breach-of-contract and tort claims in its Third Amended Complaint. The district court granted Appellees’ motions to dismiss and dismissed all claims except the trade-secret misappropriation claims. In dismissing APT’s breach-of-contract claim against Mr. Stoddard, the district court concluded that APT “failed to establish that it was a third-party beneficiary of Stoddard’s Employee Agree- ment.” Contract Decision, 598 F. Supp. 3d at 1276. APT brought its trade-secret misappropriation claims under both the federal Defend Trade Secrets Act (“DTSA”) and the Utah Uniform Trade Secrets Act (“UUTSA”). APT alleged fourteen different categories of information as its trade secrets, including its Standard Deployment Guide (“SDG”), Partner Capabilities Briefing (“PCB”), and cus- tomized data feeds. J.A. 7. The district court determined that APT failed to sufficiently identify and define its al- leged trade secrets and failed to provide sufficient evidence that they derive independent economic value from not be- ing generally known or readily ascertainable, as required by both the DTSA and UUTSA. J.A. 19–20. The court therefore granted summary judgment in favor of Appellees. J.A. 38. APT timely appeals. We have jurisdiction under 28 U.S.C. § 1295(a)(1). DISCUSSION “We review a district court’s grant of summary judg- ment according to the law of the regional circuit.” Molon Motor & Coil Corp. v. Nidec Motor Corp., 946 F.3d 1354, 1358 (Fed. Cir. 2020). The Tenth Circuit reviews “de novo a district court’s grant of summary judgment.” Double Ea- gle Alloys, Inc. v. Hooper, 134 F.4th 1078, 1086 (10th Cir. 2025). We also “apply the law of the regional circuit to Case: 24-1751 Document: 111 Page: 4 Filed: 01/28/2026

review a district court’s grant of a motion to dismiss.” Trin- ity Info Media, LLC v. Covalent, Inc., 72 F.4th 1355, 1360 (Fed. Cir. 2023). The Tenth Circuit reviews a district court’s ruling on a motion to dismiss de novo. Johnson v. Smith, 104 F.4th 153, 167 (10th Cir. 2024). To establish a claim for trade-secret misappropriation under either the DTSA or UUTSA, a plaintiff must show “the existence of a trade secret.” Double Eagle Alloys, 134 F.4th at 1087 (applying DTSA and the Oklahoma Uni- form Trade Secrets Act); Bimbo Bakeries USA, Inc. v. Syc- amore, 39 F.4th 1250, 1261 (10th Cir. 2022) (applying UUTSA). For information to qualify as a trade secret un- der either the DTSA or UUTSA, the information must, among other things, derive independent economic value “from not being generally known to, and not being readily ascertainable through proper means by,” others who can obtain economic value from its disclosure or use. 18 U.S.C. § 1839(3)(B); Utah Code § 13-24-2(4)(a). Proper means for ascertaining information that may otherwise constitute a trade secret include “reverse engineering, independent der- ivation, or any other lawful means of acquisition.” 18 U.S.C. § 1839(6)(B). On appeal, APT raises two main arguments. First, APT argues that the district court erred in granting Appel- lees’ summary-judgment motion. APT contends that it demonstrated that its SDG, PCB, and customized data feeds are trade secrets under the trade-secret statutes. Second, APT argues that the district court erred in dismiss- ing its breach-of-contract claim against Mr. Stoddard. APT asserts that it was an intended beneficiary of the agree- ment between Mr. Stoddard and McKinsey. We address each argument in turn. I We agree with the district court’s conclusion that APT failed to sufficiently identify and define its alleged trade secrets under the statutory definition. Specifically, APT’s Case: 24-1751 Document: 111 Page: 5 Filed: 01/28/2026

APPLIED PREDICTIVE TECHNOLOGIES, INC. v. MARKETDIAL, INC. 5

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